FamilyMart's original apparel brand CONVENIENCE WEAR is rolling out its first-ever cotton-linen collection at FamilyMart stores across Japan starting June 5, 2026 (Friday). Developed in collaboration with fashion designer Hiroshi Ochiai under the concept of "Good materials, good technology, good design," the new series features three coordinating pieces — an open collar shirt, easy pants, and a shirt coat — all made from the same cotton-linen fabric and designed to be worn individually or as a full set.
New Item: Cotton-Linen Series
The cotton-linen series is designed as relaxed, high-quality wear for use from early summer through autumn. The shirt and pants are setup-compatible and, when purchased together, come to under ¥6,000 tax-included. The shirt and shirt coat both feature covered buttons for an elegant finishing touch.
Open Collar Shirt
- Price: ¥2,719 (tax included: ¥2,990)
- Release Date: From June 5, 2026 (Friday), rolling out in stages
- Availability: Nationwide — Stripe color available in select regions only (※1)
- Details: Open collar shirt in cotton-linen fabric with covered buttons as an accent. Made from the same fabric as the easy pants and shirt coat for compatible set styling.
- Colors: Black, Stripe
- Sizes: M, L
Easy Pants
- Price: ¥2,719 (tax included: ¥2,990)
- Release Date: From June 5, 2026 (Friday), rolling out in stages
- Availability: Nationwide — Stripe color available in select regions only (※1)
- Details: Easy pants in cotton-linen fabric with an adjustable drawcord hem. Made from the same fabric as the open collar shirt and shirt coat for compatible set styling.
- Colors: Black, Stripe
- Sizes: M, L
Shirt Coat
- Price: ¥3,628 (tax included: ¥3,990)
- Release Date: From June 5, 2026 (Friday), rolling out in stages
- Availability: Nationwide — Stripe color available in select regions only (※1)
- Details: Shirt coat in cotton-linen fabric with covered buttons. Can be worn as a lightweight layer or as a dress. Made from the same fabric as the open collar shirt and easy pants.
- Colors: Black, Stripe
- Size: M
※1 Stripe color regions: Ibaraki, Tochigi, Gunma, Saitama, Chiba, Tokyo, Kanagawa, Niigata (partial), Yamanashi, Nagano, Shizuoka prefectures
Bra Wear: New Season Colors
Two new season colors are joining the popular bra wear lineup.
- Price: ¥2,082 (tax included: ¥2,290)
- Release Date: From June 5, 2026 (Friday), rolling out in stages
- Availability: Nationwide — Pink Tacos color available via FamimaOnline and in select regions only (※2)
- Details: Designed under the concept of clothing that functions both as underwear and outerwear. Features a built-in cup bra with no seams on the bust side for a smooth feel, with carefully coordinated fabric and lining colors for versatility.
- Colors: Cenote Blue, Pink Tacos
- Sizes: M, L
※2 Pink Tacos is available for purchase via FamimaOnline from 10:00 AM on June 5, 2026 (Friday). In-store availability is limited to: Ibaraki, Tochigi, Gunma, Saitama, Chiba, Tokyo, Kanagawa, Niigata (partial), Yamanashi, Nagano, Shizuoka prefectures.
Other New Items
Outer T-Shirt
- Price: ¥1,362 (tax included: ¥1,498)
- Release Date: From June 12, 2026 (Friday), rolling out in stages
- Availability: Nationwide
- Details: Unisex outer T-shirt made from 100% cotton for a soft feel, with antibacterial and odor-resistant treatment.
- Colors: Terracotta, Dark Navy, Turquoise, Forest Green
- Sizes: M, L, XL
Women's Rib Tank Top
- Price: ¥1,180 (tax included: ¥1,298)
- Release Date: From June 5, 2026 (Friday), rolling out in stages
- Availability: Kanto and Tokai regions only (※3)
- Details: Rib tank top made from USA cotton. Wearable as an inner layer or on its own.
- Colors: White, Black
- Sizes: M, L
※3 Available regions: Kanto (Ibaraki, Tochigi, Gunma, Saitama, Chiba, Tokyo, Kanagawa, Niigata (partial), Yamanashi, Nagano) and Tokai (Shizuoka)
Short Socks
- Price: ¥390 (tax included: ¥429)
- Release Date: From June 12, 2026 (Friday), rolling out in stages
- Availability: Nationwide
- Details: Short socks with reinforced toe and heel for added durability. Antibacterial and odor-resistant treatment.
- Colors: Turquoise, Flower Tortilla
- Sizes: 22–25cm, 25–28cm
Also Available: Ultra-Light Umbrella
Currently on sale at FamilyMart stores nationwide, the ultra-light umbrella uses double carbon ribs and weighs approximately 92g — making it easy to keep in a bag at all times. The orange colorway adds a bright note on rainy days.
- Price: ¥2,719 (tax included: ¥2,990)
- Color: Orange
- Size: Rib length 50cm
Note: Images are for reference. Product availability varies by store, and release dates and times may differ by location.
