Sanburos Co., Ltd. (headquartered in Nagoya, Aichi Prefecture; president: Hisatoshi Kobayashi) is marking the 60th anniversary of its founding with a new Tokaido Shinkansen collection from its Japanese-culture brand Holiday Girl, going on sale sequentially from late July 2026.
The collection weaves the 0 Series Shinkansen, 300 Series Shinkansen, and 923 Series Doctor Yellow T4 Formation into designs built around Holiday Girl's own girl motifs, Japanese scenery, and traditional patterns. T-shirts form the core of the lineup, alongside magnets and a denim jacket.
*This product has been approved by JR Central.
Trains and Japanese Scenery, Under the Theme "Girls, Go Travel"
Holiday Girl is a Japanese-culture brand that fuses anime and traditional culture, presenting it to the world as contemporary streetwear. Its graphic goods are built around the theme of the ordinary, unhurried holidays of girls who look as if they stepped straight out of an anime, incorporating elements of Japanese culture throughout.
For this collection, under the theme "Girls, Go Travel," the Holiday Girl graphics capture the thrill of the moment a Shinkansen pulls away. Designs from the 0 Series Shinkansen, 300 Series Shinkansen, and 923 Series Doctor Yellow T4 Formation are combined with scenery from around Japan and traditional patterns to create a new kind of Japanese-culture merchandise.
Product Lineup
Print & Embroidery Mix T-Shirt with Fan

The line comes in three designs featuring the 0 Series, 300 Series, and 923 Series Doctor Yellow T4 Formation. Each shirt has a Shinkansen and Holiday Girl graphic on the back, paired with a matching folding fan in the same design. The T-shirt also has a dedicated pocket for storing the fan.
- Product Number: NKS-006-21G
- Colors: White / Black
- Designs: 3 patterns
- Sizes: M / L / XL
- Manufacturer's Suggested Retail Price: ¥4,900 (¥5,390 tax included)
- Material: Body: 100% cotton; Fan: bamboo, paper, plastic
Print & Embroidery Mix T-Shirt with Magnet

The line comes in two designs featuring the 0 Series and 300 Series. Embroidery and print are combined on the chest, with the Holiday Girl logo on the back. Each shirt is paired with a matching three-dimensional magnet that ties in with the T-shirt's graphic.
- Product Number: NKS-007-21G
- Colors: White / Black
- Designs: 2 patterns
- Sizes: M / L / XL
- Manufacturer's Suggested Retail Price: ¥3,900 (¥4,290 tax included)
- Material: Body: 100% cotton; Magnet: plastic, magnet
Magnet (Sold Separately)
- Product Number: NKS-004-27G
- Manufacturer's Suggested Retail Price: ¥799 (¥879 tax included)
- Size:
- 300 Series: 65mm x 70mm
- 0 Series: 70mm x 69mm
Denim Embroidery Mix Jacket

This denim jacket features a 0 Series Shinkansen design. Holiday Girl and the 0 Series Shinkansen are rendered in large embroidery on the back, with embroidery on the front as well, giving the jacket a striking presence from front and back alike.
- Product Number: NKS-008-22U
- Colors: Blue / Black
- Sizes: M / L
- Manufacturer's Suggested Retail Price: ¥13,800 (¥15,180 tax included)
- Material: 100% cotton
Sale Details
Release Date: Sequentially from late July 2026
Where to Buy: Holiday Girl retailers nationwide
Products: T-shirts, magnets, denim jacket
Rights Notice: Approved by JR Central
*Product lineup and release timing may vary by store.

About Holiday Girl
Holiday Girl is a Japanese-culture brand that fuses anime and traditional culture, presenting it to the world as contemporary fashion. Built around the theme of the ordinary, unhurried holidays of girls who look as if they stepped straight out of an anime, its graphic goods incorporate Japanese-style clothing, traditional patterns, and Japanese scenery. The brand offers fashion that lets a wide range of people, from visitors to Japan to those at home and abroad, enjoy Japanese culture in an accessible way.