The second installment of the Cath Kidston × Hello Kitty collaboration collection launches on Friday, June 5, 2026, at Cath Kidston directly managed stores and the official online store (https://cathkidston.jp/).
Following the first collaboration released last December, this second round expands the lineup to 14 items. Three original artworks were created exclusively for this collection, appearing across Cath Kidston's signature book bags, popular frill totes, knit bags, cool-touch fabric T-shirts, clear pouches, and — making their debut — two stationery items including a ring notebook. The eco bag-in-face-pouch, which sold out instantly in the first collection, also returns with a fresh new design.
Three Original Artworks
Hello Kitty Gingham Provence
One of Cath Kidston's most iconic original prints, "Provence Rose" — created over 30 years ago — has been reimagined as "Hello Kitty Gingham Provence" for this collaboration. Hello Kitty and Cath Kidston's signature rosebuds, rendered with delicate hand-drawn stitching, are arranged in a classic British repeat pattern. For this second collection, a pastel pink hand-drawn gingham check fills the background, bringing a spring-summer palette that beautifully highlights Hello Kitty's iconic red ribbon.
Hello Kitty Scene
Inspired by the archive print "Cottages," "Hello Kitty Scene" spreads across the canvas like a watercolor painting depicting English countryside — an homage to the outskirts of London where Hello Kitty was born. Hello Kitty stands holding small flowers picked from a garden, accompanied by "five red apples," a nod to her height. A white picket fence and vivid spring blooms frame the lightly sketched, affectionately drawn figure, while graphic red and green accents bring a contemporary touch to the soft, vintage-style landscape.
Hello Kitty Patchwork
Celebrating the joy Hello Kitty has brought to generations, this artwork merges with Cath Kidston's iconic hand-drawn patchwork print. Stripes, button roses, and hand-drawn Hello Kitty motifs are connected by red wavy lines, while Hello Kitty's trademark ribbon is depicted alongside a classic Cath Kidston heart in a cross-stitch style. Hello Kitty's dress features Cath Kidston's traditional floral art — a design brimming with the brand's characteristic charm.
Product Lineup
On sale from Friday, June 5, 2026
Available at: Cath Kidston directly managed stores and the official online store (https://cathkidston.jp/)
Basic T-Shirt — White / Sax / Pink — ¥7,700 each (tax included)
The Hello Kitty Gingham Provence print, treated in Cath Kidston's signature Lace Heart style, adorns this summer T-shirt. The cool-touch fabric keeps things comfortable through the warmer months, and a subtle ribbon embroidery on the sleeve adds a quintessential Cath Kidston finishing touch. The silhouette is compactly cut yet avoids clinging to the body, making it easy to style with both casual denim and feminine skirts.



Small Book Bag — Sax / Red — ¥7,700 each (tax included)
Cath Kidston's signature small book bag arrives in a Hello Kitty collaboration. Built on a pop gingham check base, each colorway features a distinct design. The red gingham carries a nostalgic, painterly Hello Kitty illustration with a gentle hand-drawn touch, while the sax gingham scatters scallop-framed Hello Kitty motifs reminiscent of Cath Kidston archive prints. Both bags come with a Hello Kitty ribbon charm.


Zipped Purse — Sax / Red — ¥3,850 each (tax included)
Sharing the pop gingham check base of the small book bag, each colorway features a different art motif. The zipper pull is shaped like a Hello Kitty ribbon. The designs coordinate with those on the small book bag, making the two pieces easy to carry together.


Multi Shoulder Purse — Sax / Red — ¥11,000 each (tax included)
Each colorway carries its own distinct design in this versatile shoulder purse that fits a smartphone and cards while adding a decorative accent to any outfit. It functions as a 2-WAY bag with a detachable chain shoulder strap and a large pearl handle. The external pocket fits a smartphone, the zipper opens wide on both sides for easy access, and the interior includes three card pockets plus a clear exterior card pocket.


Frill Tote Bag — Sax / Pink — ¥8,250 each (tax included)
Hello Kitty expressions rendered in soft gingham tones make this frill tote bag a cheerful everyday carry. An embroidered ribbon logo adds a feminine detail, and the sturdy, moderately thick fabric holds its shape well. The long handles allow shoulder carrying, and an interior pocket adds practicality.


Frill Pouch — Sax / Pink — ¥6,600 each (tax included)
Matching the frill tote bag's artwork, this pouch is made from cotton with a light inner padding for a soft yet shape-retaining feel. The generous capacity makes it well suited for travel. Details include a gingham lining in the contrasting colorway and a Hello Kitty ribbon-shaped zipper charm.


Clear Pouch Charm — Sax / Red — ¥4,400 each (tax included)
A first for the Cath Kidston × Hello Kitty line, this clear pouch is made from thick PVC printed with the collaboration's original artwork. The gingham pattern gives it a fresh, see-through quality. A Hello Kitty ribbon-shaped carabiner and a heart-shaped button add playful finishing touches. The design coordinates with the book bag, making them a natural pairing.


Towel Handkerchief — ¥1,540 (tax included)
The same artwork as the small book bag is boldly printed on this everyday towel handkerchief, letting Hello Kitty's world accompany you through daily routines.

Scallop Towel Handkerchief — Sax / Pink — ¥2,200 each (tax included)
Matching the frill tote bag, frill pouch, and tissue pouch, this scallop-edged towel handkerchief carries the original Cath Kidston × Hello Kitty artwork in bold print.


Frill Tissue Pouch & Mascot Charm Set — Sax / Pink — ¥8,800 each (tax included)
A set that was a hit in the first collaboration — the mascot charm and frill tissue pouch — returns for the second round. This time the artwork features a gingham check base for an even cuter result. The Hello Kitty mascot wears a one-piece dress made from the same fabric as the pouch, as if she has stepped right out of the print. The charm is removable for versatile styling.


Eco Bag in Face Pouch — ¥9,900 (tax included)
The eco bag-in-face-pouch combination that sold out in the first collection returns with a new design. The eco bag features the gingham check collaboration artwork, and its printed Hello Kitty face — complete with rosy pink cheeks — has been transformed into a soft, plush-like charm.

Knit Handbag — Sax / Red — ¥7,700 each (tax included)
The Hello Kitty Gingham Provence artwork, created by Cath Kidston's creative team specifically for this collaboration, has been faithfully reproduced in knit — capturing even the texture of hand-drawn lines. One side of the bag features a winking Hello Kitty. This remarkably lightweight knit bag is made from recycled PET bottle yarn, manufactured primarily at the brand's own factory in Japan. The knit provides gentle stretch without losing its shape, and the bag can be washed at home for long-lasting use.


Ring Notebook — Sax / Pink / Ivory — ¥1,760 each (tax included)
Three of the most popular collaboration artworks have been selected for these ring notebooks, with each cover also featuring a different Hello Kitty artwork on the inside. The pages use a white base with pink 5mm grid lines. A5 clear files in matching designs are also available, making them easy to use as a set.



Clear File — Sax / Pink / Ivory — ¥770 each (tax included)
A5-size clear files featuring the Cath Kidston × Hello Kitty artwork, with a 3-pocket divider inside. The designs match the ring notebooks, making them a natural pairing.



Store Locations
| Store | Hours | Address |
|---|---|---|
| Omotesando | 11:00 AM–8:00 PM | 4-9-3 Jingumae, Shibuya-ku, Tokyo |
| Kyoto Porta | 10:00 AM–8:00 PM | 901 Higashi-Shiokojicho, Shimogyo-ku, Kyoto B2F |
| Lucua Osaka | 10:30 AM–8:30 PM | 3-1-3 Umeda, Kita-ku, Osaka LUCUA 8F |
| Tenjin Chikagai | 10:00 AM–8:00 PM | 303 East 2nd Street, Tenjin Underground Mall, Chuo-ku, Fukuoka |
| Nishi-Ginza | 11:00 AM–8:00 PM | 4-1 Ginza, Chuo-ku, Tokyo NISHIGINZA 1F |
| Cocoon City Saitama-Shintoshin | 10:00 AM–9:00 PM | 4-267-2 Yoshikimachi, Omiya-ku, Saitama Cocoon City Cocoon 1 2F |
| Oimachi Tracks | 10:00 AM–8:00 PM | 2-1-17 Hiroimachi, Shinagawa-ku, Tokyo OIMACHI TRACKS 2F |
| Tamagawa Takashimaya S.C. | 10:00 AM–8:00 PM | 3-17-1 Tamagawa, Setagaya-ku, Tokyo Tamagawa Takashimaya S.C. Main Building 2F |