House of Vampire Immersive Museum Opens in Shinjuku – Experience ENHYPEN's Music World Through All Five Senses

Published: January 15, 2026
House of Vampire Immersive Museum Opens in Shinjuku – Experience ENHYPEN's Music World Through All Five Senses

Welcome to the endless night. This is an experience where you become the protagonist.

HYBE JAPAN announces the opening of a Japan-original immersive music experience museum, House of Vampire Dive into ENHYPEN Chronicle, featuring the seven-member global group ENHYPEN. General and global ticket sales begin today, January 14.

An Immersive Museum Engaging All Five Senses

This unique venue transforms visitors into members of "the same bloodline," making them protagonists in a narrative journey through a vampire's mansion. The museum features seven themed rooms based on ENHYPEN's musical journey from their debut album BORDER : DAY ONE to ROMANCE : UNTOLD -daydream-, creating an experience that stimulates not just sight and sound, but also smell, touch, and even taste.

The museum presents ENHYPEN's five-year journey as an updated narrative that visitors can experience firsthand through their own senses.

Sensory Dominance and Shared Immersion Through Advanced 3D LED

Throughout the museum, carefully crafted effects engage all five senses—sight, hearing, smell, touch, and taste—creating an immersive design that achieves "sensory dominance" and instantly transports visitors into the world of the music and story.

The climax features a state-of-the-art 3D LED display system with specially applied polarized filters. Through dedicated 3D glasses, images appear to rise three-dimensionally beyond the screen into real space, creating the sensation that the actual space around you is transforming into the world of the music.

While VR concerts offer the appeal of experiencing artists performing right before your eyes in a personal space, this museum provides an unprecedented viewing experience where visitors are physically drawn into the artist's worldview with overwhelming presence while sharing excitement and wonder with others around them.

Story: A Journey of Immersion Where You Complete the Narrative

Museum interior with atmospheric lighting

The story begins when an invitation to a certain mansion arrives. Visitors are led to the dwelling of seven vampires where time has stopped. Once you step inside, reality disappears and your five senses become completely dominated.

As members of "the same bloodline," visitors trace ENHYPEN's five-year journey through seven chapters: "Awakening," "Desire," "Declaration," "Contract," "Confession," and more. Each room presents an overwhelming worldview that stimulates not just sight and hearing, but also smell and touch. The irresistible immersive experience makes you feel as if you've become a character in a music video.

Interactive Ending Based on Your Choice

Museum exhibit showing two paths

Near the story's end, two doors appear before visitors. Of the two emotions the boy holds—"jealousy" and "trust"—the epilogue you reach changes depending on which door you choose to open. Enjoy this museum's unique experience of completing the story through your own choices.

A New Sensory Immersion Destination from Tokyo to the World

This project launches from Shinjuku, Tokyo—the cutting edge of trends—as a symbolic "Japan to Global" initiative delivering new entertainment from Japan to the world.

With today's general sales launch, a global ticket purchase system has also fully opened to ensure smooth experiences for fans worldwide. This "gateway to another world" appearing in Shinjuku aims to become a new digital tourism destination where not only domestic fans but also trend-conscious visitors and people from around the world visiting Japan can equally become protagonists in the story.

This innovative space where advanced technology and music merge will provide surprises to all visitors. Experience for yourself this immersive sensation unique to this venue, where you become a character in the story.

General Ticket Sales Information

  • Sales Start: January 14, 2026 (Wed) 12:00 PM
  • Ticket Prices:
    • Weekdays: ¥4,500 (tax excluded)
    • Weekends/Holidays: ¥4,900 (tax excluded)
    • *Includes limited-edition photo card and other benefits
    • *System fees apply separately. Please check each purchase site for details.
  • Ticket Purchase Sites:
  • Event Period: February 5, 2026 (Thu) to March 16, 2026 (Mon)
  • Hours:
    • Weekdays: 11:00 AM to 10:00 PM (Last entry 8:30 PM)
    • Weekends/Holidays: 9:00 AM to 10:00 PM (Last entry 8:30 PM)
  • Venue: Shinjuku Sumitomo Hall B1F (2-6-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo)
  • Official Website: https://www.hybejapan.events/enhypen/immersive-houseofvampire
  • Ticket Sales Inquiries: Lawson Ticket Information

About ENHYPEN

ENHYPEN group photo

ENHYPEN is a seven-member global group consisting of JUNGWON, HEESEUNG, JAY, JAKE, SUNGHOON, SUNOO, and NI-KI. Born from Mnet's large-scale project I-LAND, they debuted in November 2020. Their 2nd Studio Album ROMANCE : UNTOLD, released in July 2024, became their first triple million-seller. Their 6th Mini Album DESIRE : UNLEASH, released in June 2025, is ENHYPEN's third double million-seller work.

Their third world tour "WALK THE LINE," held from October 2024 to October 2025, successfully concluded as their largest-scale world tour, performing 32 shows across 19 cities including large venues such as domes and stadiums, mobilizing approximately 676,000 people worldwide.

Notably, they became the fastest K-pop boy group to complete a three-city dome tour in Japan after debut, and achieved the fastest stadium performance in Japan by an overseas artist (4 years and 7 months after debut), solidifying their status as "performance powerhouses." Their 4th Japanese single "宵 -YOI-" (Yoi), released in July 2025, earned their first "Triple Platinum" certification in the Japan Record Association's October Gold Disc certification, continuing to break their career highs.