JW Marriott Hotel Tokyo (2-21-2 Takanawa, Minato-ku, Tokyo; General Manager: Jakob Helgen), which marks its first anniversary in October 2026, is bringing autumn's flavors to life through a playful Halloween world with the limited-time "JW Halloween Afternoon Tea" at its JW Lounge, starting Thursday, October 1, 2026. During the same period, JW Bar will offer Halloween-limited cocktails and mocktails.
For Halloween 2026, the lounge presents an afternoon tea for adults, weaving ghost, cobweb, and cross motifs together with a touch of Halloween's eerie charm and cuteness.
Ingredients that color the season's harvest, including persimmon, Shine Muscat grapes, pear, chestnut, porcini mushroom, "angel" shrimp, roasted sweet potato, and duck, bring Halloween's playful spirit to both the flavors and the presentation.
On the 30th floor, JW Bar rounds out the lineup with limited-edition cocktails and mocktails finished in Halloween's signature purple and orange, garnished with an endearing ghost shaped from shiratama (rice dumplings) for an extra dose of adult Halloween fun.
Following Halloween, the 15-day "JW Autumn Afternoon Tea," built around the season's prime ingredients, will be served from Sunday, November 1, through Sunday, November 15.
Details of the 2026 Halloween promotion are as follows.
JW Lounge: "JW Halloween Afternoon Tea"
At the 30th-floor JW Lounge, guests can enjoy five Halloween-themed sweets, four savories, and two kinds of house-made scones, paired with a bartender's original welcome mocktail.
Sweets
The sweets lineup features five Halloween-inspired creations that bring out the playful side of autumn flavors, including a ghost-shaped "Panna Cotta and Persimmon Compote, Ghost Veil," a "Dark Opera" evoking a Halloween night, and a vivid green "Witch Garden Shine Muscat Tart" inspired by a witch's garden.
Savories
The savory selection includes four dishes that add a Halloween twist to autumn flavors, such as "Roasted Sweet Potato Velouté," a three-layered dish of roasted sweet potato potage, braised chestnut, and consommé jelly topped with a cross-shaped pickled beet, and "Pumpkin Mousse," which pairs pumpkin with the tartness of lime jam and a cobweb-shaped tuile.
Scones
The house-made scones, baked to order, come in two varieties: plain and pumpkin. They are served with plenty of clotted cream, chocolate toffee cream, and apple confiture.
Welcome mocktail
The welcome mocktail, "Crimson Elixir," is a bartender's original creation combining vivid red blood orange juice with fragrant roasted hojicha syrup and ginger ale, finished with black sesame. Inspired by a drink fit for a vampire, it opens the Halloween season in style.
Period: October 1 (Thu) to October 31 (Sat), 2026
Time: 12:00 PM to 7:30 PM (seating is limited to a 2-hour sitting; last order for drinks 30 minutes before the end)
Price:
- ¥8,500 per person
- ¥10,500 with a glass of champagne (available only for the 12:00 PM, 12:30 PM, 3:00 PM, and 3:30 PM seatings)
Prices include consumption tax and service charge.
Guests reserving a seating from 5:00 PM onward will receive a complimentary glass of sparkling wine.
Location: JW Lounge (JW Marriott Hotel Tokyo, 30th floor)
Reservations: JW Lounge official website
JW Lounge, 15 Days Only: "JW Autumn Afternoon Tea"
From Sunday, November 1, through Sunday, November 15, the JW Lounge takes on a new look with the "JW Autumn Afternoon Tea," celebrating the charm of seasonal ingredients on their own.
The lineup includes sweets and savories that capture the deepening flavors of autumn, such as a Kyoho grape-coated foie gras mousse, a pear and raspberry mousse, and a Lamington Mont Blanc.
Period: November 1 (Sun) to November 15 (Sun), 2026
Time: 12:00 PM to 7:30 PM (seating is limited to a 2-hour sitting; last order for drinks 30 minutes before the end)
Price:
- ¥8,500 per person
- ¥10,500 with a glass of champagne (available only for the 12:00 PM, 12:30 PM, 3:00 PM, and 3:30 PM seatings)
Prices include consumption tax and service charge.
Guests reserving a seating from 5:00 PM onward will receive a complimentary glass of sparkling wine.
Location: JW Lounge (JW Marriott Hotel Tokyo, 30th floor)
Reservations: JW Lounge official website
JW Bar: "Halloween-Limited Cocktail & Mocktail"
At the 30th-floor JW Bar, purple and orange hues set the Halloween mood for a limited-time cocktail and mocktail. Both are garnished with an endearing shiratama-dumpling ghost topped with pink pepper for a playful finish.
The cocktail, "Trick or Gateway," is a striking deep purple drink made with hibiscus tea-infused imo shochu, Aphrodite Black, tomato liqueur, yuzu juice, and strawberry syrup, delivering a fruity, sweet-and-sour flavor.
The mocktail, "Takanawa Apple Pie Fizz," is a vivid orange blend of apple juice, caramel syrup, and lemon juice topped with soda for a refreshing finish. A hidden touch of miso water adds depth reminiscent of apple pie's sweet, toasty flavor.
Period: October 1 (Thu) to October 31 (Sat), 2026
Time: 5:00 PM to 11:00 PM
Price: Cocktail "Trick or Gateway" ¥3,000 / Mocktail "Takanawa Apple Pie Fizz" ¥2,800 (prices include consumption tax and service charge)
Location: JW Bar (JW Marriott Hotel Tokyo, 30th floor)
Details: JW Bar official website
