The Miffy zakka Festa is heading to Matsuzakaya Ueno Store from March 19 (Thursday) through March 30 (Monday), 2026. The 2026 new version marks the very first time this edition has been held in the Kanto region, making it a special occasion for fans in the area.
Over 1,000 Miffy goods are gathered at the event, including a lineup of event-exclusive items available only at this venue. The theme color for this edition is red ("aka"), and a photo spot inspired by Miffy's colorful world is set up inside the hall, giving visitors a fun backdrop for photos.
Venue: Matsuzakaya Ueno Store, 6F Event Hall
Dates: March 19 (Thu) to March 30 (Mon), 2026
Hours: 10:00 AM to 7:30 PM (final day closes at 5:00 PM)
Admission: Free
Supervised by: Dick Bruna Japan / Organized by: Blannneige
Please note that entry restrictions may be put in place on busy days. Numbered tickets are planned for distribution before opening on March 19 (Thu), 20 (Fri/holiday), 21 (Sat), and 28 (Sat). Product availability is limited, and sell-outs may occur.
Event-Exclusive Items
A selection of goods is available only at this event. Below is a look at what's on offer:
Chenille Towel Handkerchief (approx. 25×25cm) — ¥1,980 (tax included)
Botanical Foaming Body Soap (350mL; bottle: approx. diameter 8.8×height 19.4cm; body sponge: approx. 15.5×11×5cm) — ¥2,200 (tax included)
Apple Jam Sandwich Cookie Tin (12 cookies; approx. diameter 12.3×height 7cm) — ¥1,944 (tax included)
Acrylic Coasters (2 designs; approx. diameter 9cm) — ¥968 each (tax included)
Heat-Resistant Glass Mug (300mL; approx. diameter 7.5×height 10cm) — ¥2,200 (tax included)
Embroidery Mirror (approx. diameter 7.4cm) — ¥1,100 (tax included)
Apple Caramel Black Tea Tin (7 tea bags; approx. 7.5×7.5×9.3cm) — ¥1,728 (tax included)
A5 Clear Files (2 designs; A5 size) — ¥253 each (tax included)
For more details, visit the special event site: https://dmdepart.jp/museum/ueno/miffy_zakka2026/
Illustrations Dick Bruna © copyright Mercis bv, 1953–2026 www.miffy.com
