A new baked pudding is coming to store shelves across Japan. Ohayo Dairy is launching the "Nameraka Zeitaku na Yaki Purin" (Smooth Luxurious Baked Pudding) on April 7, 2026, in two varieties: Custard and Cream Cheese.
The product was developed in response to the company's consumer research, which found that "smooth texture" and "custard flavor" consistently rank as the top qualities pudding fans look for. Using a careful combination of ingredients and texture design, the result is a baked pudding that manages to feel both rich and silky at the same time.
Product Highlights
1. Smooth Texture Meets Rich Custard Flavor
Fresh eggs and cream are used generously to achieve a dense yet melt-in-the-mouth consistency. Despite being a baked pudding, the product delivers the kind of silky texture that fans of smooth-style puddings will appreciate, with a full, lasting richness.
2. Highly Rated by Patissiers
In a survey of 20 patissiers in the Kanto area, approximately 80% rated the pudding 7 or higher out of 10 for taste. Reviewers praised the well-balanced combination of egg richness and liqueur notes, as well as its depth of flavor.
3. Packaging Designed to Communicate Luxury
The lid and seal feature a design that communicates the "smooth" and "luxurious" nature of the product at a glance. The premium look is intended to make the series stand out clearly on store shelves.
Two Varieties
Nameraka Zeitaku na Yaki Purin Custard
Made with fresh eggs delivered daily from designated farms, along with fresh milk and cream. Honey, liqueur, mascarpone, and Zao-produced cream cheese are incorporated as secret ingredients, creating a layered, complex flavor profile.
Nameraka Zeitaku na Yaki Purin Cream Cheese
Combines multiple cream cheeses sourced from around the world with Zao-produced cream cheese. Fresh milk, cream, and eggs from designated farms are also used, resulting in a rich yet smooth texture with a gentle, well-balanced sweetness.
Product Details
| Contents | 105g |
| Suggested Retail Price | ¥185 (tax excluded) / ¥199 (tax included) |
| Availability | Nationwide |
| Release Date | April 7, 2026 |
