Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
The smartphone MMORPG Logres: Japanese RPG is hosting a collaboration event with The Idolmaster starting March 11, 2026. Idols Haruka Amami, Chihaya Kisaragi, and Miki Hoshii appear in story quests, with limited avatars and exclusive equipment available.
A strawberry-themed sweets buffet called "Strawberry Bloom" is coming to Maihama View Hotel by HULIC in Urayasu, Chiba for just three days from March 20 to 22, 2026. The event takes place at Restaurant Fine Terrace and features over 20 varieties of strawberry sweets alongside seasonal savory dishes.
A cherry-blossom-inspired pink Puketti home collection from Marimekko is launching exclusively in Japan on March 19, 2026, with select items available early through the ongoing Marimekko Sakura Pop-up events.
Matsuzakaya Nagoya is holding a Sakura Festival featuring cherry blossom-themed sweets, breads, colorful hanami bento boxes, and spring cafe menus across its food floors and restaurants.
Bar & Lounge "Whisk" on the 16th floor of Mesm Tokyo will serve a limited-edition Matcha and Ganache Layered Parfait from April 1 to June 30, 2026, drawing inspiration from the serene beauty of a traditional Japanese tea room.
Muscle Mart, an experiential pop-up convenience store where muscular staff hand out free muscle-shaped bread, opens in Shibuya on March 28 and 29, 2026, offering seven unique muscle-themed experiences centered around skim milk.
A new mini cushion from Nitori DecoHome features a cute hermit crab hiding inside a soft-serve ice cream cone. Now available exclusively on Nitori Net, with in-store sales at DecoHome locations starting in late April 2026.
An experience-based food festival themed around "noujiru" — the brain chemicals that surge when excitement peaks — is coming to Bellesalle Akihabara for three days in May 2026. Admission is free.
A new macaron born from the meeting of a world-class patisserie and Saga's fermentation culture — Macaron Miso de Saga goes on sale in March 2026 at PIERRE HERMÉ PARIS Wataya Bessou in Ureshino, Saga.
A limited-time Pompompurin-themed cafe celebrating the character's 30th anniversary is set to open at three venues in Tokyo and Osaka from March 19, 2026, offering photogenic character-themed food, desserts, and drinks.
A new lineup of merchandise for the original TV anime Princession Orchestra has gone on sale, featuring Princess Viola and Princess Neige on items such as acrylic stands and pin badges.
Purin Honpo, a pudding specialty shop committed to Hokkaido-sourced ingredients, is bringing back two popular spring-limited puddings — the Amaou Strawberry Pudding and the Sakura Pudding — through around May 2026.