New Product Lineup Joins Peko-chan Milky Donut Classics
Peko-chan Milky Donut, Fujiya's specialty donut shop, has launched 4 new products. The signature "Milky Donut" now features chocolate-coated variations joining the regular lineup. Additionally, fluffy ring donuts and "Donut Centers"—the middle portions created during ring donut production—are being added to the permanent menu.
The enhanced Peko-chan Milky Donut lineup offers even more variety for customers to enjoy.
Milky Donut (Strawberry Chocolate)
The classic Milky Donut, made with dough containing Hokkaido condensed milk (the same used in Milky candy) and fried in rice oil for a gentle, simple flavor, is now topped with strawberry-flavored chocolate and white chocolate chips.
Milky Donut (Strawberry Chocolate): ¥238 (tax included)
Release Date: January 9, 2026 (Friday)
Available at all Peko-chan Milky Donut locations
Milky Donut (White Chocolate)
The Milky Donut is coated with white chocolate and topped with colorful chocolate sprinkles.
Milky Donut (White Chocolate): ¥238 (tax included)
Release Date: January 9, 2026 (Friday)
Available at all Peko-chan Milky Donut locations
Ring Donut (Plain)
Fluffy and chewy ring donuts join the regular lineup as a new standard item. Made with dough containing Hokkaido condensed milk (the same used in Milky candy), fried in rice oil, and coated with condensed milk sugar for a gentle, sweet taste.
Ring Donut (Plain): ¥212 (tax included)
Release Date: January 16, 2026 (Friday)
Available at all Peko-chan Milky Donut locations
Donut Centers (Domestic Kinako)
Charming mini donuts (3 pieces per pack) made from the centers cut out during ring donut production, with delightfully irregular shapes. Enjoy the aromatic flavor and natural sweetness of domestic kinako (roasted soybean flour) dusted on the donuts.
Donut Centers (Domestic Kinako): ¥212 (tax included)
Release Date: January 16, 2026 (Friday)
Available at all Peko-chan Milky Donut locations
New Store Opening at Ario Kameari
Peko-chan Milky Donut continues expanding with new locations, and is opening a new store inside Ario Kameari in Katsushika-ku, Tokyo. Located within walking distance from JR Kameari Station, the shop is conveniently accessible for local residents and visitors returning from work or outings.
Peko-chan Milky Donut Ario Kameari Store
Opening: January 16, 2026 (Friday) 10:00 AM
Address: 3-49-3 Kameari, Katsushika-ku, Tokyo
Phone: 03-6662-4450
Business Hours: 10:00 AM to 9:00 PM (following Ario Kameari hours)
Product Examples:
- Milky Donuts (various flavors)
- Milky Cream Donuts (various flavors)
- Milky Ball Donuts
- Ring Donuts
- Donut Centers
- Premium Milky Soft Serve Ice Cream, and more
Grand Opening Events
To celebrate the opening of Peko-chan Milky Donut Ario Kameari Store, the shop will sell limited-quantity lucky bags and offer stickers to customers who make purchases.
The lucky bags feature the Peko-chan Milky Donut logo tote bag filled with Fujiya sweets and goods, plus donut coupons—a great value available in limited quantities, so purchase early.
Limited Lucky Bag Sale
"Peko-chan Milky Donut Happy Bag": ¥2,525 (tax included)
Contents:
- Tote Bag (Peko-chan Milky Donut design)
- Milky Pouch
- Bamboo Fiber Mug (Peko-chan Milky Donut design)
- Delicious Pie (8 packs)
- Milky Baumkuchen (3 pieces)
- Peko-chan Milky Cookies (3 pieces)
- Donut Coupon (exchangeable for 3 donuts of your choice)
Gift Campaign
Receive one "Peko-chan Milky Donut Sticker" with any in-store purchase totaling ¥1,000 or more (tax included).
*Limited quantity available while supplies last.
Round and fluffy, simple yet delightful—
Donuts with a gentle hint of Milky flavor.
Fried in rice oil, Milky Donuts offer
A light texture and
Quality ingredients creating delicious taste.
This is Peko-chan's dream donut shop.
Filled with dreams and smiles,
Would you like a donut?
*All images are for illustrative purposes.
*Product contents and designs are subject to change.
*Prices may vary by location.
*Eat-in and takeout prices are the same (tax included). Pre-tax prices differ.
Fujiya Website: https://www.fujiya-peko.co.jp/
Peko-chan Milky Donut Special Page: https://www.fujiya-peko.co.jp/cakebrand/milkydonuts/
