SINN PURETÉ Launches リップスタッチ Oil Tint, Its First Color Cosmetic Wrapped in a Lemon Cake Scent

Published: September 14, 2026
SINN PURETÉ Launches リップスタッチ Oil Tint, Its First Color Cosmetic Wrapped in a Lemon Cake Scent

SINN PURETÉ, a beauty brand produced by Anais Company Co., Ltd. (Shibuya-ku, Tokyo) and distributed by JIMOS Co., Ltd. (Fukuoka City, Fukuoka Prefecture), is launching リップスタッチ Oil Tint (5 shades) for general sale on Monday, September 14, 2026 — a honeyed oil tint that delivers shine, color, longevity, and moisture all in one.

  • General sale: Monday, September 14, 2026, at department stores, beauty salons, and other retailers
  • Early release: Friday, August 7, 2026, at Isetan Shinjuku store / PLAZA / Cosme Kitchen / Biople / Biop

Note: Not all items may be available at every store. Please check with individual retailers for stock availability.

Not a Gloss, Not a Tint — a Honeyed Oil Tint That Delivers Shine, Color, Longevity, Moisture, and Volume in One

SINN PURETÉ lip oil tint tagline

This oil tint combines the best of gloss and tint. It delivers a moisturizing, dimensional feel like a gloss, along with a light texture and lasting color. It resists the dullness and fluorescence that tints often develop over time, clinging to the lips for a finish that keeps its beautiful color, shine, and volume. The nuanced, depth-rich shades blend naturally with the skin while adding a quiet sense of presence, and the five-shade palette — balancing transparency, softness, calm, and refinement — lets you enjoy everyday makeup in a way that feels like you. A sweet scent reminiscent of lemon cake lifts your mood with every use.

SINN PURETÉ / リップスタッチ Oil Tint (5 shades)

01 Seashell Glow / 02 Caramel Nude / 03 Milky Mauve / 04 Ash Plum / 05 Baked Cherry

4g, ¥2,200 tax included (¥2,000 tax excluded)

SINN PURETÉ リップスタッチ Oil Tint lineup

Product Details

One swipe delivers shine, color, and moisture all at once.

A luxurious oil tint formula wrapped in plump, three-dimensional volume.

The lingering sweetness of lemon cake and a light plumping tingle brighten your mood.

A lipstick born to help you face the day with confidence.

Product detail

The Scent of Lemon Cake — A Sweet, Nostalgic Memory From the Moment You Apply It

The comforting scent of a lemon cake fresh from the oven, gently rising and melting into a sunlit afternoon. A nostalgic citrus gourmand note that layers a quiet sense of happiness over the sweet, wistful memory of that first bite.

Lemon cake scented lip tint

LEMON CAKE — A Sweet Afternoon Fragrance

  • Top: Lemon, Orange
  • Middle: Vanilla
  • Base: Caramel

Water Locked In, Protected by Oil — An Oil-Based Tint Formula That Skips Harsh Preservatives

Without relying on harsh preservatives that can irritate the lips, this formula wraps them in gentle care. Tint pigments with a high affinity for oil keep shine, color, and longevity working together at once. The color stays true without dulling over time, keeping that just-applied beauty going — for a rich, smooth finish as dense as honey.

Oil-based tint formula

Color and Moisture Melt Together Into a "3D Cushion Film"

A dense, melting oil forms a 3D cushion film on the lips, plumping and filling in every crease. The color reacts naturally to the lips' moisture and develops its shade, while the oil anchors the pigment securely to the lip surface. The formula melts into the lips for a snug fit, keeping that just-applied shine, color, and volume going strong.

3D cushion film effect

Carefully Selected Organic Plant-Based Ingredients for Lips Prone to Chapping

A highly adherent oil locks in moisture, so lips stay less prone to chapping — and even feel more hydrated over time — without needing a separate lip balm.

Organic plant-based ingredients

Plant-Derived Filler※2 for Firmer, Fuller-Looking Lips

A next-generation filler ingredient※2, developed specifically as a beauty ingredient for skin and lip care, adds firmness to the lips and helps minimize the look of dryness and vertical lines, leading to plump, appealingly full lips.

※2 Arnica flower extract

Plant-derived filler ingredient

Color Lineup

Depth-Rich, Nuanced Shades That Blend With the Skin and Bring Out Individuality

01 Seashell Glow

01 Seashell Glow swatch

A sheer, milky coral reminiscent of a shell wrapped in light.

01 Seashell Glow closeup

01 Seashell Glow on lips


02 Caramel Nude

02 Caramel Nude swatch

A mellow, melting nude tone.

02 Caramel Nude closeup

02 Caramel Nude on lips


03 Milky Mauve

03 Milky Mauve swatch

A drop of rose in milk tea — an intelligent mauve pink.

03 Milky Mauve closeup

03 Milky Mauve on lips


04 Ash Plum

04 Ash Plum swatch

A brownish red with the sensual, quiet depth of a ripened plum.

04 Ash Plum closeup

04 Ash Plum on lips


05 Baked Cherry

05 Baked Cherry swatch

A deep rose reminiscent of bittersweet baked cherries.

05 Baked Cherry closeup

05 Baked Cherry on lips


These five sheer, translucent shades blend naturally with the skin, letting subtle differences in nuance bring out a look that feels like you. Their understated presence, rich with depth, adds a sense of transparency, softness, calm, and refinement.

SINN PURETÉ リップスタッチ Oil Tint full color range