CUBE Brings Korean Golf Brand TECHSKIN to Japan with Full-Scale 2026 Launch

CUBE Co., Ltd. (headquartered in Minato-ku, Tokyo), the company behind the golf apparel brand MARK & LONA, is bringing a new golf brand to Japan. TECHSKIN, a Korean golf brand built around the core value of "UNIQUE & VARIETY," respects each golfer's individuality with innovative products that go beyond conventional golf gear. CUBE has decided to handle domestic distribution of TECHSKIN and will begin its full-scale rollout in Japan starting with the 2026 season.

As the first step in this expansion, a special POPUP store is open at Taiheiyo Club Gotemba West, one of Japan's most prestigious golf courses. Following this POPUP, TECHSKIN will begin sales through an official Amazon store, deepen ties with premium golf shops that already carry the brand, such as Double Eagle Ebisu, and expand its popup store presence at golf courses and in major cities nationwide, giving more golfers the chance to experience TECHSKIN's world and its innovative products.

The collection brings together TECHSKIN's signature products in a full lineup, built around materials that keep golfers comfortable even in harsh course conditions and a refined functional beauty that never gets in the way of play.

Highlights include the "Control Golf Tee," a bestseller with more than 1.8 million units sold worldwide; the "Functional Inner Wear," a long-selling model that has stayed popular for 15 consecutive years since the brand's founding; the "All Silicon Golf Glove," made with high-quality silicone for an outstanding grip; and the brand's icon, the "Hologram Bag Collection," crafted from high-quality TPU material that shifts color like an aurora depending on the angle of light and surroundings. Together, they offer a modern, free-spirited golf style that blends sophisticated design with high functionality.

Product Details

Control Golf Tee

TECHSKIN's representative bestseller, the Control Golf Tee, has sold more than 1.8 million units worldwide. Its patented design stabilizes ball flight for a straighter shot, while vivid neon colors stand out clearly on the green, supporting golfers' performance from the very first shot.

Functional Inner Wear

The Functional Inner Wear has remained a long-selling model for 15 consecutive years since TECHSKIN's founding. Alongside strong UV-cut protection essential for the spring and summer seasons, the men's version uses half-mesh panels for better breathability, while the women's version features a cool, cropped silhouette reflecting the latest trends. A dry touch that feels smooth against the skin, combined with Ice-Tech cooling performance, keeps play comfortable even during demanding summer rounds.

All Silicon Golf Glove

The All Silicon Golf Glove combines an outstanding grip with a feel close to bare skin. Made generously from carefully selected high-quality silicone, it eliminates unwanted slipping to minimize power loss at impact. Its stylish white and black minimalist colorways bring a simple yet refined edge suited to the style of today's golfers.

Hologram Bag Collection

The Hologram Bag Collection expresses the brand's identity in its most striking form. Made from high-quality TPU material that shifts color like an aurora depending on the angle of light and surroundings, it gives caddie bags a structural, futuristic beauty not seen before. Bold and distinctive yet water-resistant and durable, its minimalist form adds a uniquely refined accent on the course.

CUBE will draw on the brand marketing, domestic and international golf networks, and integrated e-commerce, retail, and PR system it built through MARK & LONA to grow TECHSKIN's brand value and recognition in the Japanese market. The company also plans product development tailored to the needs of Japanese golfers, proposing a new golf style built on TECHSKIN's functionality and design.