Ueno Fugetsudo Launches New Tea-Flavored Cookie Assortment "Cha no Ka Awase"

Published: April 1, 2026
Ueno Fugetsudo Launches New Tea-Flavored Cookie Assortment "Cha no Ka Awase"

Ueno Fugetsudo, the long-established confectionery maker founded in 1747, has added a new product to its lineup: Cha no Ka Awase (茶の香合わせ), a set of tea-flavored cookies now available at Ueno Fugetsudo stores nationwide and through the brand's official online shop.

The new cookies are part of the Gaufre Crush Cookie series, which incorporates "Gaufre Powder" — crushed wafer from the brand's iconic Gaufre — into the cookie dough to create a distinctively crispy texture. The Cha no Ka Awase set brings together three popular tea flavors:

  • Matcha — characterized by its quietly satisfying aroma and gentle bitterness
  • Kaga Bocha (roasted green tea from the Kaga region) — known for its refined and clear roasted fragrance
  • Earl Grey — featuring the elegant floral scent of bergamot

Cha no Ka Awase product detail

Product Details

Cha no Ka Awase (茶の香合わせ)

  • Price: 864 yen (tax included) / 800 yen (before tax)
  • Contents: 9 cookies — 3 each of Matcha, Kaga Bocha, and Earl Grey

The assortment is presented in Ueno Fugetsudo's elegant packaging, making it a suitable gift for various occasions as well as for personal enjoyment at home. Availability may vary by store.