Akagi Nyugyo Co., Ltd. is revamping its ice parfait lineup and launching four new products under the Special Parfait brand starting March 10, 2026. The new series — Special Parfait Blissful Choco Vanilla, Indulgent Strawberry, Triple Cookie & Vanilla, and Double Choco Mint — goes on sale nationwide. Chef Ryosuke Sugamata of Patisserie Ryoura supervised the lineup, bringing the same attention to layering, texture, and overall composition that he applies to his pastry shop creations.
A campaign offering a combined total of 100 prizes is also running on Akagi Nyugyo Co., Ltd.'s official social media accounts to celebrate the launch.
Special Parfait brand site: https://www.akagi.com/brand/special-parfait/index.html
Product Details
Special Parfait Blissful Choco Vanilla
The top layer features chocolate ice cream and vanilla ice cream topped with chocolate sauce. The second layer is vanilla ice cream with chocolate chips, and between the second and third layers of chocolate sauce-infused chocolate ice cream, candied almonds and chocolate-flavored cookies are tucked in.
- Price: 486 yen (tax included)
- Category: Lacto ice
- Volume: 300 ml
- Calories: 422 kcal
- Release date: March 10, 2026
- Area: Nationwide
Special Parfait Indulgent Strawberry
The top layer is strawberry ice cream topped with raspberry and strawberry sauce. The second layer is milk ice cream with strawberry fruit pieces, strawberry-flavored cookies sit between the second and third layers of strawberry ice cream, and strawberry jelly is placed at the very bottom.
- Price: 486 yen (tax included)
- Category: Lacto ice
- Volume: 300 ml
- Calories: 387 kcal
- Release date: March 10, 2026
- Area: Nationwide
Special Parfait Triple Cookie & Vanilla
The top layer is vanilla ice cream topped with chocolate-flavored cookies. The second layer is vanilla ice cream with cocoa cookies mixed in, and cocoa cookies are placed between the second and third layers of chocolate sauce-infused vanilla ice cream.
- Price: 486 yen (tax included)
- Category: Lacto ice
- Volume: 300 ml
- Calories: 416 kcal
- Release date: March 10, 2026
- Area: Nationwide
Special Parfait Double Choco Mint
The top layer combines mint ice cream and white mint ice cream topped with chocolate sauce and chocolate-flavored cookies. The second layer is white mint ice cream, and cocoa cookies are placed between the second and third layers of mint ice cream with chocolate chips.
- Price: 486 yen (tax included)
- Category: Lacto ice
- Volume: 300 ml
- Calories: 428 kcal
- Release date: March 10, 2026
- Area: Nationwide
Background
Consumer research conducted among buyers of the previous "Parfait Dessert" and "Grand Parfait à la Mode" products showed that parfaits hold a uniquely special place among desserts — something people associate with treating themselves. Eating these products at home was found to deliver emotional value in the form of a sense of occasion, luxury, and excitement.
Buyers skewed toward men and women in their 40s and 50s, tending to enjoy the products slowly and at their own pace. Many returned repeatedly for their favorite flavors and shared specific wishes for how each flavor could be improved. Drawing on these findings, the Special Parfait lineup was redesigned around the core value of "specialness" that the ice parfait series has always offered.
Based on proprietary consumer research / 2024 consumer survey excerpt / qualitative study / online interviews / ice parfait consumers
A Word from Chef Ryosuke Sugamata
Chef Ryosuke Sugamata of Patisserie Ryoura, who supervised the Special Parfait series, shares his approach:
"When developing this parfait, I thought about the flavor the same way I think about the structure of a cake in my shop. To keep things interesting right to the last bite, I introduced variety in texture and taste through the addition of cookies and jelly, and kept everything easy to eat. I hope many people get to try it and enjoy it."
Profile
Born in Niigata Prefecture in 1976, Chef Sugamata entered the world of pastry after high school and traveled to France at 26. Over three years he trained across Normandy, the Rhône-Alpes, Alsace, and Paris. Upon returning to Japan, he served as sous-chef at Pierre Hermé Salon de Thé, where he absorbed not only Hermé's techniques but also his artistic sensibility, creativity, and depth of vision. In December 2007 he became head pastry chef at the opening of Deux Pâtisserie Café, and in spring 2010 opened a second location inside Tokyo Station. In October 2015, he opened his own shop, Ryoura (リョウラ), in Yoga, Tokyo, where he continues to create acclaimed French pastries alongside contributions to magazines, TV, and workshops.
Patisserie Ryoura
4-29-5 Yoga, Setagaya-ku, Tokyo 158-0097
Green Hills Yoga ST 1F
Open: 12:00 PM to 5:00 PM
Closed: Tuesdays and Wednesdays (irregular — check the official website for details)
Tel: 03-6447-9406
Website: https://www.ryoura.com/
Instagram: https://www.instagram.com/ryoura_1021/
Facebook: https://www.facebook.com/ryoura2015
Starting April 2 (Thursday), Patisserie Ryoura will also sell limited-quantity macarons inspired by the Special Parfait at the shop. They will be available while supplies last.
Launch Campaign on X and Instagram
To celebrate the release of Special Parfait, Akagi Nyugyo Co., Ltd. is running a campaign on its official X and Instagram accounts. A combined total of 100 winners will receive prizes by lottery.
Campaign Period
March 9, 2026 (Monday) 10:00 AM to March 22, 2026 (Sunday) 11:59 PM
How to Enter (choose one)
- X: Follow the official Akagi Nyugyo Co., Ltd. X account (@akagi_cp) and repost the campaign post.
- Instagram: Follow the official Akagi Nyugyo Co., Ltd. Instagram account (@akagi_ice) and like the campaign post.
Prizes
- One each of Special Parfait Blissful Choco Vanilla, Indulgent Strawberry, Triple Cookie & Vanilla, and Double Choco Mint
- Original macarons inspired by Special Parfait and supervised by Patisserie Ryoura (4 pieces)
