Advance Sales Begin February 13 on the AMPLEUR Official Website
Highside Corporation (headquartered in Meguro-ku, Tokyo), which operates the clinical solution cosmetics brand "AMPLEUR," announces the evolved renewal of its popular beauty emulsion gel. The new "AMPLEUR Bright Emulsion Gel N" will launch on February 27, 2026.
Focus on "Skin Energy" - New Formula Revitalizes Tired Adult Skin from Within for Vibrant, Plump Skin
Born from the "beauty drip" concept that rapidly recharges tired skin with energy and restores vibrant radiance, the Emulsion Gel features an unprecedented proprietary "beauty emulsion gel" formula. Known affectionately as the "red gel," it has been beloved by users of all ages for 15 years since its launch, delivering bare skin beauty filled with firmness, luster, and luminosity.
AMPLEUR has now reconstructed this formula with its proprietary transparency cycle design, based on the long-cultivated "Hydroquinone Science®" and integrating the latest insights from the Skin Innovation Lab.
Focusing on "skin energy" - the efficient production of energy source (ATP) by skin cells - the new formula features "white pearl vitamin" and "Hydro Charge Design" to enhance moisture retention capacity. This lifts skin condition from within, leading to bouncy elasticity full of vitality, smooth luster, lasting moisture, and clear brightness.
About AMPLEUR's "Hydroquinone Science®"
This research originated from focusing on the high brightening effects of hydroquinone, used as a spot treatment ingredient in aesthetic medicine, to deliver it safely and stably as a cosmetic product.
Hydroquinone is known as an ingredient that directly addresses the cause of spots by approaching the enzyme involved in melanin production. However, due to handling difficulties, incorporating it into cosmetics has required advanced technology.
Since the brand's establishment in 2003, AMPLEUR has developed formulations containing "High-Penetration White Hydroquinone" combining proprietary penetration design and stabilization technology. The brand has pursued both gentleness on skin and effective results through continuous research and product development.
Active attacking with "High-Penetration White Hydroquinone" and preventive defense with "Hydroquinone Derivative." AMPLEUR's proprietary design configures these two types of hydroquinone with different approaches according to item characteristics. Continued use brings out luminosity, leading to translucent skin without a single cloud.
◇ Beyond Spot Prevention Research: Skin Innovation Lab - Beauty Ingredient Research
https://www.ampleur.jp/Page/skinInnovationlab.aspx
White Pearl Vitamin for Instant Skin Energy Recharge
Liposome-type Vitamin C and Glutathione reach every corner of the skin, addressing dullness and loss of firmness.
Additionally, the formula includes four types of vitamins: Vitamin A (Retinol), Provitamin B5 (Panthenol), and others. These support the skin's natural functions, leading to vibrant, beautiful adult skin.

"Store, Protect, Nurture" Hydro Charge Design - Plump, Bouncy Skin with Moisture Circulation from Within
Carefully selected moisturizing ingredients including ceramide capsule-type hyaluronic acid, ectoine, β-glucan, and resurrection plant extract. The "Store, Protect, Nurture" Hydro Charge Design fills every corner of the skin with abundant moisture. Soft, plump, and bouncy bare skin continues.

Beauty Essence Components "98.6%" - Boosting Brightness, Firmness, and Moisture
High concentration of 98.6% beauty essence-grade beneficial ingredients, including the brightening ingredient "Hydroquinone Derivative," "Plant Stem Cell Extract" that supports the skin's natural functions (metabolism), and next-generation "NMF Peptide" developed from hints in natural moisturizing factors.
Multi-directional approach to tired adult skin, boosting brightness, firmness, and moisture all at once.
Unique "Beauty Emulsion Gel" Formula Combining Essence, Emulsion, and Gel in One
Concentrates the active effects of essence, softening effects of emulsion, and water-injecting effects of gel into one. AMPLEUR's unique, comfortable proprietary formula achieved the best balance of water and oil content. Despite its rich appearance, it feels surprisingly fresh and light on the skin. Non-sticky, making it pleasant for morning care too. Ethanol-free, suitable for easily irritated skin.

Product Information

Product Name
AMPLEUR Bright Emulsion Gel N
Content and Price
50g / 4,730 yen (tax included)
Free from mineral oil, synthetic coloring, synthetic fragrances, parabens, and alcohol (ethanol)
Release Date
February 27, 2026 ※Official EC site advance sale: February 13, 2026
How to Use
For morning and evening skincare. After preparing your skin with lotion or essence, take an appropriate amount (slightly larger than a pearl) with the included spatula, and gently blend from the center of your face outward. For particularly dry areas, apply an additional layer.
Official Product Page URL
https://www.ampleur.jp/Form/Product/ProductDetail.aspx?shop=0&pid=117500
¹White Pearl Vitamin = Glutathione, Liposome-type Vitamin C *²Luminosity = Giving luster to the skin and making it smooth *³Liposome-type Vitamin C = Moisturizing ingredient: Tetrahexyldecyl Ascorbate, Cerebroside, *⁴Glutathione = Conditioning ingredient *⁵Every corner of skin = Up to the stratum corneum *⁶Dullness = Rough texture due to dryness *⁷4 types of vitamins = Conditioning ingredients: Retinyl Palmitate, Panthenol, Tocopherol, Dicaprylyl Pyridoxine *⁸Ceramide capsule-type hyaluronic acid = Moisturizing ingredients: Sodium Hyaluronate, Cerebroside, *⁹Ectoine = Moisturizing ingredient, *¹⁰β-Glucan moisturizing ingredient: Sparassis Crispa Extract *¹¹Resurrection plant extract = Moisturizing ingredient: Haberlea Rhodopensis Leaf Extract *¹²98.6% = Including water *¹³Brightening = Providing moisture and leading to bright skin impression *¹⁴Hydroquinone derivative = Conditioning ingredient: Arbutin *¹⁵Plant stem cell extract = Conditioning ingredient: Apple Fruit Cell Culture Extract *¹⁶NMF Peptide = Conditioning ingredient: Hexacarboxymethyl Dipeptide-12
About AMPLEUR
AMPLEUR is an advanced clinical solution cosmetics brand that brings together the wisdom of various experts with aesthetic dermatology knowledge.
In today's world where the definition of beauty and "beautiful skin" is diversifying, we consider it our mission to respond to endless desires for beauty. While staying close to each person's "future," we deliver cosmetics that balance "clinical functionality" and "premium comfort."
■ AMPLEUR Official Website
https://www.ampleur.jp/
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■ Product Inquiries
AMPLEUR Customer Service
0120-987076 (Toll-free)
Business hours: 9:00 AM to 7:00 PM (excluding Sundays, holidays, and year-end/New Year holidays)
Inquiry form: https://www.ampleur.jp/Form/Inquiry/InquiryInput.aspx