BAUM (バウム), a skin and mind brand themed on "coexistence with trees" (manufactured and sold by Shiseido), will hold a holiday event scented with woody notes in Omotesando, Tokyo, from Friday, November 20 to Sunday, November 22, 2026, as anticipation builds for the start of the holiday season. The event's theme is "Discover Your Forest in the Northern Forest." (「北欧の極夜で出会う、わたしだけの森の香り」).
The venue is inspired by the world of "Northern Forest" (ノーザン フォレスト), a new fragrance type that debuted on November 5. It has a crisp, spicy scent that faintly drifts through a Nordic forest spreading across the fantastical polar night.
The quiet silhouettes of rime-covered trees emerge in the moment when sunlight, barely appearing on the forest horizon, streams in. In this beautiful, fantastical scene, visitors can feel the scents drifting through the forest with all five senses and find the woody note that suits them best among BAUM's seven fragrance types.
In a warm space evoking the Nordic holiday season, content is prepared that lets visitors enjoy scent to the full. As the end of the year slowly approaches, visitors can spend a relaxing time looking for a fragrance gift suitable for themselves or someone special.
Event Details
- Dates: Friday, November 20 to Sunday, November 22, 2026 (3 days)
- Hours:
- Friday, November 20: 11:00 AM to 8:30 PM (last entry 8:00 PM)
- Saturday, November 21: 11:00 AM to 8:30 PM (last entry 8:00 PM)
- Sunday, November 22: 11:00 AM to 6:00 PM (last entry 5:30 PM)
- Venue: seeen Omotesando (seeen 表参道), 4-13-12 Jingumae, Shibuya-ku, Tokyo 150-0001
- Access:
- 4-minute walk from Omotesando Station on the Tokyo Metro Ginza Line
- 6-minute walk from Meiji-jingumae Station on the Tokyo Metro Chiyoda Line
- 10-minute walk from Harajuku Station on the JR Yamanote Line
Event Contents
Woody Note Experience (ウッディノート体験)
The "Woody Note Experience" lets visitors meet a forest scent that is theirs alone (「わたしだけの森の香り」), the theme of the event. Rather than judging by a "favorite scent" they already know, visitors savor the scent they instinctively "want right now" along with their breath, and sense it through comfort and depth. In a space that feels like a forest in the polar night, they use a "Scent Pot" (セントポット) to immerse themselves in scent and choose, from a variety of woody notes, the scent that feels most comfortable and close to them during the holiday season.
Visitors may have to line up depending on how crowded the event is.
Visitor Gift
Paper Craft Ornament (ペーパークラフトオーナメント)
Visitors can take home the forest scent that resonates with their own instincts as a paper-craft ornament that expresses the scene of a Nordic polar-night forest. An ornament scented with the fragrance makes the holiday season a more comfortable time.
- Quantities are limited, and the gift ends when supplies run out.
- Visitors who have found their own forest scent can take part free of charge.
- No reservation is required. Visitors may have to wait depending on how crowded the event is.
Purchase Gifts
Fragrance Bag (フレグランスバッグ)
Customers who purchase a product receive a fragrance bag scented with the fragrance of the polar-night forest. Like the limited-edition package of the new fragrance type Northern Forest, the design expresses the silhouettes of snow-covered trees amid the soft light and atmosphere of the polar night, which symbolize the Nordic winter, and a deep stillness as if sound had vanished. It adds the warmth of the Nordic holiday season to a special treat or a heartfelt gift.
- Quantities are limited, and the gift ends when supplies run out.
Aroma Stone (アロマストーン)
Customers who purchase a fragrance receive an event-exclusive design of the BAUM Aroma Stone. It expresses the quiet silhouettes of rime-covered trees that emerge in the moment when a little sunlight streams onto the horizon of the polar night. Spraying a BAUM fragrance onto the stone lets users enjoy a preferred forest scent in various settings.
- Quantities are limited, and the gift ends when supplies run out.
Products on Sale
BAUM Eau de Toilette (バウム オード トワレ)
Advance Release: NORTHERN FOREST (ノーザン フォレスト)
A silver-white world spreading across the fantastical polar night. A crisp, spicy scent faintly drifting through a Nordic forest.
All around is a silver-white world. The Nordic forest is filled with pure, cold air. Even after the night ends, the sun does not rise over the horizon in the polar night sky, which is dyed in a fantastical gradient of deep blue and orange. The fir trees, turned to rime ice, gently yield to the weight of the snow and add a faint sweet spice to the taut air. The breathing of the trees rings out crisply, clearing the heart to its depths.
- Main fragrance components: Shirabiso (fir), cedarwood, olibanum, pink pepper, clove
- Top: Pink pepper, lemon, eucalyptus
- Middle: Shirabiso (fir), freesia, nutmeg, clove
- Base: Cedarwood, olibanum, patchouli, vetiver
- Fragrance type: Woody Citrus
Limited-Quantity Package Design for the Holiday Season
In collaboration with Jopsu Ram, who is based in Finland in Northern Europe, the package expresses the silhouettes of snow-covered trees by making use of countless "lines" and the "blank space" between them, in order to depict the soft light and atmosphere unique to the polar night and a deep stillness as if sound had vanished.
HINOKI FOREST (ヒノキ フォレスト)
A stroll immersed in freshness through a forest where hinoki cypress thrive. A scent that lets visitors feel the fresh, warm breath of the trees.
Breathing in deeply, you are wrapped in the lush green of the stretching hinoki boughs, and the refreshing presence of the flowers and grasses throughout the forest drifts in as well. The trunks stand tall and straight with composure. Place your palms against one and you seem to hear its deep, warm breathing and the pulse of the water it has drawn up in abundance. Close your eyes and imagine how long the tree has lived, and you are filled with fresh, vibrant energy.
- Main fragrance components: Hinoki, cedarwood, violet leaf, fig, cypress
- Top: Hinoki branches and leaves, fig, lime, rosemary
- Middle: Hinoki chips, violet leaf, cypress
- Base: Hinoki trunk, cedarwood, vetiver, musk
- Fragrance type: Woody Green
Natural-origin index: 98.4% (including water, calculated based on ISO 16128)
FOREST DAWN (フォレスト ドーン)
The awakening of an ancient forest where moss-covered great trees spread their roots. A deep, full-bodied scent rising in the morning mist.
The forest wrapped in morning mist quietly waits for dawn. Gently touching a great tree, you sense the breath of a life that has lived through ages. At its base lies soft moss full of moisture. You are surrounded by rich air, a blend of the warmth rising from the soil and the breath of plants. The sun slowly rises, and light seeps through the trees. The ancient forest begins to awaken. The inner strength hidden within you is stirred awake.
- Main fragrance components: Cedarwood, amber, ginger, nutmeg, olibanum
- Top: Ginger, olibanum, pimento
- Middle: Nutmeg, rose, lily of the valley
- Base: Cedarwood, amber, musk
- Fragrance type: Woody Spicy
Natural-origin index: 90.0% (including water, calculated based on ISO 16128)
OAK FOREST (オーク フォレスト)
An oak forest deepening in color, full of signs of life. A scent with the warmth of the earth that nurtures a forest being richly reborn.
The autumn wind sways vividly colored leaves. Leaves wet with morning dew and glossy nuts are slowly let go by the tree, and the earth, storing up warmth, gently receives them and sends up warm spice and energy. The oak forest, brimming with signs of life, will be richly reborn again as the seasons turn. As if receiving the bounty of the earth, a calm elation wells up.
- Main fragrance components: Cardamom, carrot seed, patchouli, cedarwood, vetiver
- Top: Cardamom, ginger
- Middle: Carrot seed, nutmeg
- Base: Patchouli, cedarwood, vetiver, amber
- Fragrance type: Woody Spicy
Natural-origin index: 98.5% (including water, calculated based on ISO 16128)
BAUM Eau de Cologne (バウム オーデコロン)
WOODLAND WINDS (ウッドランド ウインズ)
The wind blowing through a woodland by a lake. A fresh, clean scent in which bergamot and the breath of trees blend in harmony.
Lured by the wind, you step into a woodland by the edge of a lake. Each time the glossy leaves sway, the freshness of bergamot drifts over. The trees, growing gradually taller, stretch straight toward the sky, and the air becomes so refreshing that you can almost hear the grasses and trees breathing. The wind glides over the calm lake surface, scoops up the moisture, and sparkles. Take a deep breath and it feels as though the breath of the trees runs through your body.
- Main fragrance components: Cedarwood, cypress, vetiver, coriander, bergamot
- Top: Bergamot, chamomile
- Middle: Cypress, coriander, geranium, rose
- Base: Cedarwood, vetiver
- Fragrance type: Woody Citrus
Natural-origin index: 94.2% (including water, calculated based on ISO 16128)
FOREST EMBRACE (フォレスト エンブレイス)
Meditation in a silent forest where the air drifting from deep-green trees blends in harmony. A smoky scent that melts into a world of tranquility.
The forest, veiled in mystery, is shrouded in haze and utterly still. Close your eyes at the foot of a tree towering toward the sky and slowly steady your breathing, and you can hear the forest breathe. The heavy air drifting from deep-green leaves, plants, and the roots of the trees mixes quietly and rises like thin smoke, calming the mind. Before long, your consciousness takes root in the earth, melting into a world of deep peace as though becoming one with the forest.
- Main fragrance components: Cedarwood, sandalwood, patchouli, ylang-ylang, cardamom
- Top: Cardamom, lime
- Middle: Ylang-ylang, jasmine, rose
- Base: Cedarwood, sandalwood, patchouli
- Fragrance type: Woody Amber
Natural-origin index: 97.1% (including water, calculated based on ISO 16128)
SYMPHONY OF TREES (シンフォニー オブ ツリー)
A paradise in the sky spreading across a highland. A vividly colorful scent played by the softness of trees and the wildflowers blooming everywhere.
On a highland surrounded by lush trees, a breeze carries the gentle breath of trees and plants. Roses and irises in bloom give off tenderness, the clear blue sky holds not a single cloud, and birdsong rings out. It is a world like a paradise in the sky, where the colorful tones of trees and wildflowers overlap. Wrapped in the vivid harmony, a smile spills out unbidden and the heart begins to bounce.
- Main fragrance components: Cedarwood, guaiac wood, rose, iris, geranium
- Top: Geranium, rosemary, eucalyptus
- Middle: Rose, iris, violet
- Base: Cedarwood, guaiac wood, patchouli
- Fragrance type: Woody Floral
Natural-origin index: 95.1% (including water, calculated based on ISO 16128)
BAUM Aromatic Hand Cream n (バウム アロマティック ハンドクリーム n): Northern Forest, Forest Dawn, Hinoki Forest, Oak Forest
The benefits of trees support the skin's innate healthy beauty. Comfortable moisture protects the hands from dryness and rough skin.
Advance Release: Northern Forest (ノーザン フォレスト)
A silver-white world spreading across the fantastical polar night. A crisp, spicy scent faintly drifting through a Nordic forest.
- Main fragrance components: Shirabiso (fir), cedarwood, olibanum, pink pepper
Limited-Quantity Package Design for the Holiday Season
Natural-origin index: 93.9% (including water, calculated based on ISO 16128)
In collaboration with Jopsu Ram, who is based in Finland in Northern Europe, the package expresses the silhouettes of snow-covered trees by making use of countless "lines" and the "blank space" between them, in order to depict the soft light and atmosphere unique to the polar night and a deep stillness as if sound had vanished.
Hinoki Forest (ヒノキ フォレスト)
Natural-origin index: 94.0% (including water, calculated based on ISO 16128)
A stroll immersed in freshness through a forest where hinoki cypress thrive. A scent that lets visitors feel the fresh, warm breath of the trees.
- Main fragrance components: Hinoki, cedarwood, violet leaf, fig, cypress
Forest Dawn (フォレスト ドーン)
Natural-origin index: 93.5% (including water, calculated based on ISO 16128)
The awakening of an ancient forest where moss-covered great trees spread their roots. A deep, full-bodied scent rising in the morning mist.
- Main fragrance components: Cedarwood, amber, ginger, nutmeg, olibanum
Oak Forest (オーク フォレスト)
Natural-origin index: 94.0% (including water, calculated based on ISO 16128)
An oak forest deepening in color, full of signs of life. A scent with the warmth of the earth that nurtures a forest being richly reborn.
- Main fragrance components: Cardamom, carrot seed, patchouli, cedarwood, vetiver
BAUM Aromatic Hand Cream n (バウム アロマティック ハンドクリーム n): Woodland Winds, Forest Embrace, Symphony of Trees
The benefits of trees support the skin's innate healthy beauty. Comfortable moisture protects the hands from dryness and rough skin.
Woodland Winds (ウッドランド ウインズ)
Natural-origin index: 93.9% (including water, calculated based on ISO 16128)
The wind blowing through a woodland by a lake. A fresh, clean scent in which bergamot and the breath of trees blend in harmony.
- Main fragrance components: Cedarwood, cypress, vetiver, coriander, bergamot
Forest Embrace (フォレスト エンブレイス)
Natural-origin index: 93.9% (including water, calculated based on ISO 16128)
Meditation in a silent forest where the air drifting from deep-green trees blends in harmony. A smoky scent that melts into a world of tranquility.
- Main fragrance components: Cedarwood, sandalwood, patchouli, ylang-ylang, cardamom
Symphony of Trees (シンフォニー オブ ツリー)
Natural-origin index: 93.6% (including water, calculated based on ISO 16128)
A paradise in the sky spreading across a highland. A vividly colorful scent played by the softness of trees and the wildflowers blooming everywhere.
- Main fragrance components: Cedarwood, guaiac wood, rose, iris, geranium
BAUM's Commitment to Woody Notes
A fragrance of living trees that resonates with instinct, and of creation, bringing out the wearer's outline beautifully, just as it is.
What BAUM values above all is the pursuit of the scent of trees, which people are instinctively drawn to.
As if engraved in people's DNA, being surrounded by that scent brings a feeling of standing deep in a forest. It calls up the memory that has long connected people and forests, and lets them return to their unadorned selves. BAUM's woody notes carry the wish to offer time and experiences that free people from the busyness of daily life and help them regain their own precious selves. In creating the fragrances, BAUM focused on recreating ever-changing nature.
The scents of the many kinds of trees, grasses, and flowers found in a forest, and scenes that shift with the weather and the seasons, are brought to life through layers of scent and lingering aftertones, capturing the very air that drifts through the place.
Suggested Retail Prices
BAUM Eau de Toilette (Northern Forest, Forest Dawn, Hinoki Forest, Oak Forest)
- Size: 60 mL
- Price: ¥19,800 (tax included)
BAUM Eau de Cologne (Woodland Winds, Forest Embrace, Symphony of Trees)
- Size: 60 mL
- Price: ¥14,850 (tax included)
BAUM Aromatic Hand Cream n (Northern Forest, Forest Dawn, Hinoki Forest, Oak Forest)
- Size: 75 g
- Price: ¥3,850 (tax included)
BAUM Aromatic Hand Cream n (Woodland Winds, Forest Embrace, Symphony of Trees)
- Size: 75 g
- Price: ¥3,520 (tax included)
