JR East Shoji Co., Ltd. (Headquarters: Shibuya-ku, Tokyo / President: Hidemaro Onishi) is releasing the "Suica Penguin Cheek Mascot" starting Friday, January 23, 2026.
The Suica Penguin Cheek Mascot is an adorable mascot-style keychain featuring the character in a cute pose with its hands on its cheeks. With magnets built into the hands, you can enjoy various poses by pressing the hands to the cheeks or separating them. It's palm-sized, making it perfect to carry with you. The mascot gently holding its cheeks with gratitude is also recommended as a gift for someone special.
Starting Friday, January 23, 2026, the product will be available at TRAINIART stores operated by JR East Shoji and on JRE MALL.


Product Details
Suica Penguin Cheek Mascot
Price: 2,090 yen (tax included)
The Suica Penguin holding its cheeks is an incredibly cute mascot. With magnets in the hands, you can touch the cheeks or separate them to enjoy various poses. It's palm-sized and perfect for carrying around. Gently placing its hands on its cheeks with gratitude, it's also recommended as a gift for someone special.
Size (approx.): Height 15 × Width 8 × Depth (thickness) 8 cm
©Chiharu Sakazaki/JR East/DENTSU
Suica is a registered trademark of JR East.
The Suica Penguin is a character of Suica.
Sales Information
Starting Friday, January 23, 2026, available at "TRAINIART" stores operated by JR East Shoji and on JRE MALL.
- Museum Shop TRAINIART Railway Museum Store
- TRAINIART TOKYO GranSta Store
- TRAINIART JRE MALL Store
※This product will not be sold at Museum Shop TRAINIART Tokyo Station Gallery Store.
About TRAINIART
Brand Concept

"TRAINIART" is a brand that expresses and curates the appeal of "railways," which are familiar in our daily lives, from various perspectives under the concept of "enjoy railways even more."
With keywords of sophistication, authenticity, and storytelling, the brand develops railway design goods with a focus on "design" and "functionality," pioneering a new market for railway design goods.
Stores
Museum Shop TRAINIART Railway Museum Store
3-47 Onari-cho, Omiya-ku, Saitama City, Saitama Prefecture (Inside Railway Museum, 1st Floor)
※Admission ticket to the Railway Museum is required to visit the store.
Museum Shop TRAINIART Tokyo Station Gallery Store
1-9-1 Marunouchi, Chiyoda-ku, Tokyo (Inside Tokyo Station Gallery, 2nd Floor)
※Admission ticket to Tokyo Station Gallery is required to visit the store.
※Some items are not available.
TRAINIART TOKYO GranSta Store
1-9-1 Marunouchi, Chiyoda-ku, Tokyo (Inside Tokyo Station Ticket Gates, B1 Floor GranSta)
TRAINIART JRE MALL Store
https://shopping.jreast.co.jp/shop/detail/s001