Hanayashiki Co., Ltd., which operates Japan's oldest amusement park "Asakusa Hanayashiki" and the "Asakusa Hanagekijo" theater within the park, has announced the launch of "A3: Asakusa Amusement & Arts," a new art entertainment project from Asakusa themed "A new festival space where past and future, mass culture and art, everyday and extraordinary intersect."
As the opening (1st stage) of the A3 project, a new art entertainment stage will be performed at "Asakusa Hanagekijo" from January 15 (Thursday) to January 18 (Sunday), 2026. Based on Shakespeare's masterpiece "A Midsummer Night's Dream," the production will bring together diverse performers including kabuki, noh, modern theater, dance, and music in Asakusa, fusing classical and contemporary elements.
The production features a "dream collaboration" of leading performers from various fields spanning tradition to pop culture, including actor "Ren Yagami," who is active in 2.5-dimensional musicals, former Takarazuka Revue Star Troupe musumeyaku "Miyu Sorano" who is currently active in multiple fields, and actor "Yuki Hayashi," a former kabuki actor who has performed in various popular stage productions.
About A3: Asakusa Amusement & Arts
Concept
Tokyo, Asakusa.
In this town where the bustling atmosphere of the Showa era still lives and which has prospered as a crossroads of popular culture and performing arts,
we wished to restore once again a festival that will captivate people.
The excitement and bustle of Amusement (amusement park) symbolized by Asakusa Hanayashiki.
The depth of story and emotion in Arts (art) that lives in Shakespeare and traditional performing arts.
And the energy of this place, Asakusa, that continues to attract people across time.
We want to fuse these three elements into one, creating a place where anyone can visit casually and naturally become part of a special story.
We want to create such experiences in this place.
A³ is a new festival space where past and future, mass culture and art, everyday and extraordinary intersect.
Project Overview
Based on the above concept, this is a new art entertainment project from Asakusa themed "A new festival space where past and future, mass culture and art, everyday and extraordinary intersect," centered on "Asakusa Hanayashiki" and "Asakusa Hanagekijo," even involving the entire town of Asakusa.
About the New Art Entertainment Stage "A Midsummer Night's Dream"
A Midsummer Festival in the Middle of Winter in Asakusa.
Enjoy Shakespeare to the Fullest with Traditional Performing Arts and Showa Retro.
From Kabuki to Modern Theater, Dance, and Music—
A diverse cast representing Tokyo's theater scene gathers together, and the classic is reborn as a passionate entertainment.
The opening of the project "A3: Asakusa Amusement & Arts," which creates a chemical reaction between Asakusa, where the bustle of the Showa era still lives, and overseas classical plays, begins with Shakespeare.
Bringing the light and heat of midsummer to winter Asakusa, we will create an unprecedented festival.
Tickets include admission to Hanayashiki amusement park. Additionally, we have prepared option plans including Asakusa town tours and more.
Now, with lovers, friends, and family, across generations and genres, experience a new "theater-going experience" that everyone can enjoy, integrated with the town.
Performance Information / Ticket Information
Performance Information
- Dates: January 15 (Thursday) to January 18 (Sunday), 2026
- Venue: Asakusa Hanagekijo (inside Asakusa Hanayashiki)
Tickets with benefits including rickshaw tours around Asakusa and special experiences with the cast will also be available for sale.
Ticket Information
- General Sale: Scheduled for mid-November
- General Ticket Price: To be announced later
- Sales Channels: Pia, Confetti, Shochiku, TIGET planned
Details about benefit plans and limited tickets will be announced later.
For the latest information, please check the "Asakusa Hanayashiki" official site's event information, the "A3" special site (scheduled to open on November 21, 2025), and the official "Asakusa Hanagekijo" X.
Official Information
- Asakusa Hanayashiki Official Site: https://www.hanayashiki.net/ (Event Information)
- A3 Special Site: https://www.hanayashiki.net/events/event/a3/ (Scheduled to open on November 21, 2025)
- Asakusa Hanagekijo Official X: @asakusakagekijo
- Asakusa Hanayashiki Official X: @hanayashiki1853
About Asakusa Hanagekijo
"Asakusa Hanagekijo" is a theater attached to the amusement park "Asakusa Hanayashiki," which has a history of 172 years, transmitting various entertainment including works fusing Japanese traditional culture and contemporary culture, concerts by trending artists, and martial arts.
With a total floor area of 1,362 square meters and four floors, it features a stage and arena seating on the second floor, and balcony seating on the third and fourth floors. It is a three-dimensional multipurpose hall with a highly flexible hall layout that can accommodate from 120 seats in party configuration to 450 people in all-standing configuration. It can accommodate a wide range of needs from theater, music concerts, talks, martial arts, and e-sports competitions to exhibitions, product launches, parties, and seminars. Additionally, the dedicated entrance allows independent operation separate from the amusement park.
The piloti section on the first floor of the building serves as an open stage and seating area for the amusement park, allowing visitors to comfortably enjoy events within the amusement park even in rainy weather.
