CUSTA Custard Sweets Shop Opens at Isetan Shinjuku

Published: May 14, 2026
CUSTA Custard Sweets Shop Opens at Isetan Shinjuku

CUSTA (カスタ), a custard sweets specialty brand under Morozoff, is set to open its fourth store at Isetan Shinjuku on Wednesday, May 20, 2026. The brand launched its first store in Osaka (Umeda) in April 2022 — marking Morozoff's custard pudding 60th anniversary — and has since expanded to Ginza Mitsukoshi and Nihombashi Mitsukoshi. The Isetan Shinjuku location becomes the fourth store in the lineup.

Store Information

CUSTA — Isetan Shinjuku
Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022 (Isetan Shinjuku, Main Building B1F, Café et Sucré)
Hours: 10:00 AM – 8:00 PM
Opening date: Wednesday, May 20, 2026


Product Lineup

★ Isetan Shinjuku Exclusive ★ CUSTA Custard Pudding
¥432 (tax included) / ¥400 (pre-tax)

CUSTA Custard Pudding

A smooth-textured custard pudding made with carefully selected eggs and baked slowly in a glass container to achieve a distinctively silky consistency. A slightly bitter caramel sauce rounds out the flavor.


CUSTA (Melting Custard Cream Cake)
¥486 (tax included) / ¥450 (pre-tax)

CUSTA Melting Custard Cream Cake

A new-texture sweet featuring meltingly soft custard cream with a bitter caramel sauce accent. Its pudding-inspired shape makes it a good pick for a gift as well.


Crème d'Or
¥270 (tax included) / ¥250 (pre-tax)

Crème d'Or

A pairing of generous silky custard cream and a soft, fluffy sponge cake. Also available as a store-limited 5-piece assortment.

Crème d'Or 5-Piece Assortment (Store Limited)

[Store Limited] Crème d'Or 5-Piece Assortment: ¥1,458 (tax included) / ¥1,350 (pre-tax)


Crème Brûlée
¥432 (tax included) / ¥400 (pre-tax)

Crème Brûlée

A rich egg-and-milk custard with a brûléed surface. A separately included crispy caramelized topping adds texture and a pleasantly bitter accent.


Crème Boule

Crème Boule

A fluffy, egg-scented sponge filled with smooth custard-flavored cream and accented with a caramel-flavored sponge layer. Available in three sizes:

  • 3 pieces: ¥594 (tax included) / ¥550 (pre-tax)
  • 6 pieces: ¥1,296 (tax included) / ¥1,200 (pre-tax)
  • 12 pieces: ¥2,160 (tax included) / ¥2,000 (pre-tax)

Custard Kuchen

Custard Kuchen

A moist sponge with rich egg flavor paired with a slightly bitter caramel layer, evoking the classic custard pudding experience. Available in several options:

  • 4 cut pieces: ¥972 (tax included) / ¥900 (pre-tax)
  • 8 cut pieces: ¥1,944 (tax included) / ¥1,800 (pre-tax)
  • 1 whole: ¥1,620 (tax included) / ¥1,500 (pre-tax)

Caramel Galette

Caramel Galette

A crumbly, egg-flavored cookie encasing a caramel filling. Available in two sizes:

  • 8 pieces: ¥1,296 (tax included) / ¥1,200 (pre-tax)
  • 14 pieces: ¥2,160 (tax included) / ¥2,000 (pre-tax)

Galette & Kuchen Assortment

Galette & Kuchen Assortment

Galette & Kuchen Assortment (18 pieces): ¥3,240 (tax included) / ¥3,000 (pre-tax)

Gift Set

Gift Set (31 pieces): ¥5,400 (tax included) / ¥5,000 (pre-tax)


About CUSTA

CUSTA

Custard cream is simple in composition, which means the quality of its ingredients and the skill behind its preparation come through directly. CUSTA uses carefully selected eggs as the foundation of its flavors, crafting sweets that highlight the depth of custard in every bite.

For more information, visit: https://www.morozoff.co.jp/brand/custa/