A 100% plant-based and gluten-free sweets brand, "Vee Sweets," is opening its franchise third location — Vee Sweets TENJIN — in Fukuoka's central Tenjin area on March 20, 2026 (Friday/Holiday).
A Popular Sweets Shop Arrives in Tenjin
Vee Sweets is a sweets shop that uses only carefully selected plant-based ingredients, with no animal-based products such as eggs or dairy, no wheat flour (gluten), no white sugar, and no preservatives.
During the Christmas season in 2025, the brand attracted significant attention with a limited pop-up donut shop at Tokyo Midtown Hibiya. The concept — making it possible for people with allergies, those who care about their health, and vegans to share delicious sweets at the same table — has gained a following among health-conscious consumers.
Vee Sweets TENJIN is located in Fukuoka's Tenjin/Watanabedori area, a neighborhood popular for shopping and sightseeing. The shop offers colorful donuts and other gentle-on-the-body sweets perfect as a personal treat or a gift for someone special.

Opening Campaign: Free Plain Donut for the First 100 Customers
To celebrate the opening, the first 100 customers on March 20 (Friday/Holiday) will receive one complimentary plain donut from the time the shop opens.
Vee Sweets donuts use almond flour and apple pulp in place of wheat flour, and are baked in an oven rather than deep-fried, resulting in a moist texture that draws out the natural sweetness of the ingredients. Visitors can experience a satisfying flavor that may surprise them — given that the donuts contain no dairy, eggs, or wheat.
In addition, customers who register on the shop's official LINE account and present the coupon can also receive a complimentary almond plain donut (first 100 customers).
What Makes Vee Sweets Special

100% Plant-Based & Gluten-Free: The shop offers a wide lineup of sweets that accommodate the three major food allergies (dairy, eggs, wheat) while still pursuing great taste. Products include colorful donuts, the ultimate dorayaki, rice flour gelato, and chocolate terrine.
Fresh & Frozen — Enjoy Anytime: Vee Sweets products are available for takeout in frozen form to lock in freshness. They can be stored in a home freezer for up to 210 days, and once thawed, they're moist and delicious whenever you choose to enjoy them.
Open Until 10:00 PM — Great for Takeout and Gifts: The late-night hours make it easy to stop by after work or an evening out. Because the sweets are 100% plant-based, they're guilt-free even as a late-night dessert, and they make a thoughtful gift or souvenir for health-conscious family members or a partner.
Menu Highlights

Donuts: 8 varieties, from ¥380 (tax included)

Ultimate Dorayaki: 5 varieties, from ¥480 (tax included)

Rice Flour Gelato: 6 varieties, ¥560 (tax included)
Chocolate Terrine: 4 varieties, ¥640 (tax included)
Shop Information
- Shop Name: Vee Sweets TENJIN
- Opening Date: March 20, 2026 (Friday/Holiday)
- Address: 5-25-13 Watanabedori, Chuo-ku, Fukuoka City, Fukuoka Prefecture
- Hours: 10:00 AM–10:00 PM (irregular holidays)
- Payment: Cashless only (credit cards, QR code payments, etc.)
- Official Instagram: https://www.instagram.com/vee.sweets_tenjin/