Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
From July 21 to September 13, children in middle school or younger accompanied by a guardian can play billiards free for up to two hours at BAGUS amusement locations across Tokyo, Kanagawa, Chiba, Saitama, and Nagoya.
Bandai Namco Entertainment is running a Steam key code sale on Amazon, with discounts of up to 79% on select titles including ACE COMBAT 7: SKIES UNKNOWN, running through July 13, 2026.
The Nyanko Summer Festival, the first real-life event to bring together The Battle Cats, 『パズルで豊作！にゃんこ村』, and Nyanko Daishoten in one place, opens July 24, 2026, with festival games, character encounters, and a mall-wide stamp rally at three venues in Nagoya, Saitama, and Yokohama through late August.
A Nendoroid of Ako Amau, the executive officer of Gehenna Academy's Disciplinary Committee in the popular game Blue Archive, is now available for pre-order as of July 10, 2026, with a scheduled release in December 2026.
TV anime Bungo Stray Dogs and avatar communication app Pokecolo Twin are running a collaboration from July 13 to July 30, 2026, offering free character-themed avatar items, a limited-time gacha, a special photo event, and campaigns to win real-life goods such as acrylic stands and can badges.
BUNZABURO, a Kyoto shibori (tie-dye) fashion brand born from tie-dye specialty shop Katayama Bunzaburo Shoten, opens a limited-time store in the AIRPORT MALL on the fourth floor of Narita Airport's Terminal 2 main building starting July 17, 2026, with a bag-centered lineup that highlights shibori's textured beauty.
Bandai Namco Filmworks and WIT STUDIO are releasing new merchandise for "IC:CHU," the character born from a collaboration between TV anime "CANDY CARIES" and theme song artist IS:SUE, launching July 17 alongside a pop-up shop at Shibuya Modi.
The City of Yokohama, the Yokohama Convention & Visitors Bureau, and Yokohama Minatomirai 21 are teaming up with Chiikawa the Movie, The Secret of the Mermaid Island, for a citywide collaboration from July 24 to August 2, 2026, featuring an original sticker giveaway, photo spots across town, and special collaboration fireworks.
Chiikawa Pocket, the first smartphone app based on Chiikawa, is holding a "Mermaid Island" event tied to Chiikawa the Movie, The Secret of the Mermaid Island, from July 24 to August 28, 2026, complete with new costumes, a key visual reveal, and a login bonus offering the Mermaid Island Hachiware costume.
Sanritsu Seika's long-loved "Choco Bat" candy gets reimagined as soft chocolate-coated bread with "Choco Bat-kun's Legendary Choco Pan," rolling out at 7-Eleven stores nationwide from June 2026.
Plus-size fashion brand CHUBBY’S CLUB and DOMDOM HAMBURGER release a collaboration collection of graphic T-shirts, an open-collar shirt, and shorts on July 17, 2026, blending playful designs with the burger chain's beloved characters.
New CLANNAD merchandise featuring official illustrations of the heroines and cute mini-character art in summer uniforms goes on sale, available through the eeo Store online from July 9 and at eeo Store Ikebukuro Main Store from August 22, 2026.