Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
A fresh pink lemonade-scented version of LAGOM's best-selling morning face wash is heading to PLAZA stores in Japan starting May 14, 2026, in limited quantities.
Lineage 2M is celebrating its 5th anniversary with a major update set to arrive on March 25, 2026. Heroes from Records of the Three Kingdoms are teased, and an official anniversary livestream is scheduled for March 19.
bonjour records is releasing two new colors of its exclusive collaboration tote bag with L.L.Bean. Pre-orders open March 13, 2026, with general sales starting April 10.
A new Hello Kitty collaboration eyeliner from the Love Liner brand is arriving at Don Quijote, Apita, and Piago stores across Japan starting March 13, 2026.
Mai-sen's popular spring item, the Sakura Shrimp Croquette made with freshly boiled and stir-fried Suruga Bay sakura shrimp, returns for a limited time from March 18 through April 28, 2026.
MATO by MARLMARL debuts its 2026 spring/summer first wave under the theme "team PARENTing," introducing the new waterproof DOLLY TOTE BAG, the sliding-strap ZIP LINE PHONE BAG, and the JOEY BACK PACK in a fresh ECRU color.
The "Milky Subway: The Galactic Limited Express — We Traveled to the Edge of the Galaxy! Exhibition" is coming to Shinsaibashi PARCO from April 4 to 19, 2026, featuring a sign event by director Kameyama Yohei on opening day.
A new additive-free skincare set using rare white lavender grown exclusively in Misato Town, Akita Prefecture, went on sale March 11. Developed through a community workshop with local residents, the "Misato Sekka Skincare Set" pairs a mist toner and pump lotion at ¥3,310.
Asahi Soft Drinks is releasing Mitsuya Ultra Strong Lemon, a carbonated beverage featuring the sourest lemon flavor in the Mitsuya brand's history, starting March 17.
The TV anime "Monster Eater" has announced its opening theme "Shouki no Sata" by exotic rock band NEE, along with the release of the 3rd teaser PV ahead of its April 2026 broadcast.
MOONSTAR's 810s footwear line adds new models and colorways for Spring/Summer 2026, launching from March 21. The lineup includes the HABIL sandal inspired by medical footwear, the SWIC/BB slipper rooted in school indoor shoes, and a new WHITE/BLACK colorway for the popular CLEVEN sneaker.
Confectionery maker Morozoff has partnered with Yawataya Isogoro, one of Japan's three great shichimi chili pepper makers, to launch "Shichimi Arcadia" — a new spin on the beloved Arcadia cookie — available first at Nagano Tokyu Department Store from March 26, 2026.