Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
The Ibaraki-based Hagiwara Shuzo brewery has launched "FOREST Rooted Light -The First Batch-," the debut release of its wood-barrel-fermented FOREST series, completing the LOVE, SKY, FOREST lineup.
The hair care brand hiritu introduces the Balance Care Softener — its first foray into fabric care — offering two luxurious fragrances and a formula derived from hair care ingredients to keep clothes looking and feeling their best.
From March 12 to April 8, 2026, La foret buffet restaurant at Hotel Green Tower Makuhari is offering a special web-reservation-only course featuring all-you-can-eat domestic strawberries.
Hotel Metropolitan's 1F Cake & Bakery Shop is offering a limited-edition Mother's Day cake called "Sweet Topiary," featuring a topiary-inspired dome design with fruits and cream chantilly. Pre-orders open April 6, 2026.
The signature roll cake from S.Weil by HOTEL NEW GRAND has earned the Yokohama Mayor's Award (food category) at the 21st YOKOHAMA GOODS 001 certification review, selected from 169 products for its exceptional quality and Yokohama character.
Huis Ten Bosch in Nagasaki Prefecture is hosting the summer event "RIDE ON SUMMER '26" from July 17 to September 13, 2026, featuring a new 8K Neon Genesis Evangelion ride attraction, the world's only Miffy-themed area, and a brand-new European-style resort pool zone.
Starting March 20, 2026 — "The Very Hungry Caterpillar Day" — Hydro Flask's Eric Carle collaboration bottles featuring iconic characters go on sale at HUNGRY MARKET inside Futako-Tamagawa's PLAY! PARK ERIC CARLE, with online availability launching the same day.
The mobile game Hypnosis Mic -Alternative Rap Battle- is marking six years since its launch on March 26, 2020, with a large-scale 6th ANNIVERSARY campaign running through late March 2026.
Advance ticket sales for the International Horticultural Expo 2027, Yokohama, Japan open on March 19, 2026. 1-day passes, season passes, and summer passes are all available, with a special commemorative ticket also planned.
Takara Shuzo is releasing a new lemon-flavored addition to its "ISAINA" imo shochu soda lineup nationwide on April 7, 2026, featuring strong carbonation and a refreshing lemon accent that complements the brand's naturally fruity aroma.
On April 5, 2026, Iseyama Hills in Yokohama opens its normally private Bamboo Court reception hall to the public for a one-day matcha-themed afternoon tea event featuring spring garden views.
Starting March 18, 2026, JIMMY CHOO's cafes in Ginza, Tokyo, and Osaka are serving a limited-edition matcha drink menu created in collaboration with Kyoto matcha brand SHUHARI KYOTO.