Shiseido Parlour, a Tokyo and Ginza Institution, Opens at Daimaru Kobe Store for the First Time

Published: February 17, 2026
Shiseido Parlour, a Tokyo and Ginza Institution, Opens at Daimaru Kobe Store for the First Time

Shiseido Parlour, with its flagship store in Tokyo's Ginza, opened a new location at Daimaru Kobe Store on February 17th, marking the brand's first appearance in the Kobe area.

Founded in 1902 in Tokyo's Ginza district, Shiseido Parlour began as Japan's first soda fountain, serving soda water and the then-rare ice cream. As a pioneer in Western confectionery culture, the shop has continued to evolve over the years, with many of its sweets dating back to the early Showa era remaining beloved by customers as both special occasion treats and everyday favorites.

The new Kobe location brings Shiseido Parlour's traditional flavors, refined over more than a century and infused with contemporary sensibilities, from Ginza to Kobe residents. The shop offers an exquisite world of Western confectionery that only Shiseido Parlour can deliver.

Additionally, from February 17th through March 3rd, Shiseido Parlour Ginza flagship store exclusive items will be available for a limited two-week period in an expanded sales area. These Ginza-exclusive products will only be available during this period, making it a perfect opportunity to visit the store during the grand opening.

Ginza Flagship Store Exclusive Items on Special Sale

Sales period: February 17th to 23rd (limited to 20 pieces per day)

"Hanatsubaki Chocolat 5-piece Set" ¥1,620 (tax included)

These colorful bonbon chocolates shaped like the Hanatsubaki (camellia) logo each have their own unique character. The five vibrant flavors include Coffee, Strawberry, Raspberry, Mango, and Sparkling Wine.

Sales period: February 25th to March 3rd

"Special Cheesecake" ¥3,780 (tax included)

This cheesecake features Danish cream cheese wrapped in a fragrant biscuit base made with domestically produced flour (Hokkaido wheat). Craftsmen carefully bake each cake by hand. Enjoy the smooth melt-in-your-mouth texture and the rich flavor of pure cream cheese. Serve chilled to your preference.

Sales period: February 17th to March 3rd

"Mille-Feuille au Chocolat" ¥3,564 (tax included)

This crispy confection features four layers of puff pastry with praline cream sandwiched between them, all coated in milk chocolate. The delicate yet comforting flavor captivates everyone.

Other Signature Shiseido Parlour Products Also Available

"Hand-Baked Cheesecake (Matcha with Cherry)" ¥3,564 (tax included)

This handcrafted cheesecake combines rich Danish cream cheese with matcha paste made from Kyoto Prefecture Uji tea and dried cherry fruit, wrapped in a biscuit base with salted cherry leaves. The matcha aroma and cherry fragrance herald the arrival of spring in this exceptionally rich and luxurious cheesecake.

"Macaron Fraise" ¥1,620 (tax included)

These macarons feature meringue mixed with sugar, almond powder, and Fukuoka Prefecture Amaou strawberry puree, sandwiched with a cream combining Amaou strawberry puree and vanilla bean-infused vanilla paste. The exterior is crispy while the interior is moist, with a sweet and gently aromatic flavor.

"Hanatsubaki Biscuit 24-piece Limited Edition Tin (Classic Ivory)" ¥2,160 (tax included)

This limited edition Hanatsubaki Biscuit tin features pink "BISCUIT HANATSUBAKI" typography along the sides. The biscuits, made with a simple recipe reminiscent of the original Western confections, have been a signature Shiseido Parlour product since the early Showa era.

Grand Opening Novelty Gift

Customers who purchase ¥3,240 (tax included) or more in a single transaction will receive a limited quantity "Shiseido Parlour Connectable Acrylic Keychain" featuring designs inspired by Shiseido Parlour's gift wrapping and handy bags. The keychains can be detached and attached to bags and pouches for your shopping enjoyment.

*Limited to the first 300 customers
*While supplies last