MEGLY, a carbonation × ingredients foundation skincare brand from MTG Co., Ltd., began selling its entire product lineup on October 14, 2026 (Wednesday) at Isetan Beauty Apothecary, located on the second basement floor of the Main Building at Isetan Shinjuku Store. The range includes the dedicated device, device-exclusive lotions, a portable mist lotion, and a carbonated shampoo.
A Counter Where You Can Pick Up and Try Before You Choose
MEGLY carries the slogan "10 seconds a day, and carbonation sets your skin's foundation." Until now, the brand has been sold mainly through the official MEGLY online store and through beauty salons and esthetic salons across Japan.
The new counter at Isetan Shinjuku Store gives shoppers a place to pick up the products and try them in person, including the pleasant feel of the mist, the scent of each product, and how each one feels in use, all of which are hard to convey online alone.
Everyday Foundation Skincare at Isetan Beauty Apothecary
Isetan Beauty Apothecary was refreshed and reopened in March 2026 as "a go-to shop for beauty and health that stays by your side with an integrated approach."
MEGLY offers carbonation × ingredients skincare used with a device, which stays close to skin that changes every day and is presented as an easy-to-keep daily habit of just 10 seconds.
Available Items
- Dedicated device: 25,380 yen (tax included)
- Device-exclusive lotion (6 types, 60ml each): 3,300 yen (tax included)
- Device-exclusive milk lotion LUMI VEIL MILK (60ml): 4,620 yen (tax included), scheduled for release on November 11 (Wednesday)
- Carbon dioxide gas cartridge: 1,650 yen (tax included)
- Dedicated cosmetic cap: 3,900 yen (tax included)
- CYCLE ZERO LITE (30ml × 2-bottle set): 3,630 yen (tax included)
- SCALP CLEAR FOAM SHAMPOO (320g): 2,880 yen (tax included)
MEGLY's First Milk Lotion, LUMI VEIL MILK, Due November 11
LUMI VEIL MILK, the brand's first milk lotion, is a milk lotion set into the dedicated device. Rather than being spread by hand, the milk lotion itself is turned into fine particles that fall onto the skin.
It comes in 60ml for 4,620 yen (tax included). The store plans to carry it in time for its release on November 11, 2026 (Wednesday).
Store Information
- Start date: October 14, 2026 (Wednesday)
- Location: Isetan Beauty Apothecary, Main Building, Basement 2nd Floor, Isetan Shinjuku Store
- Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022
- Type: Permanent
- Items: Dedicated device, device-exclusive lotion (6 types), device-exclusive milk lotion (scheduled for release on November 11, 2026 (Wednesday)), carbon dioxide gas cartridge, dedicated cosmetic cap, CYCLE ZERO LITE, SCALP CLEAR FOAM SHAMPOO
- Hours: Same as the Isetan Shinjuku Store business hours
Please check stock availability at the counter. Items and prices are subject to change.
About MEGLY

10 seconds a day, and carbonation sets your skin's foundation.
On mornings when your face looks dull, and on nights when it seems about to fall apart.
MEGLY is a carbonation × ingredients foundation skincare line that stays close to skin that changes every day.
The lineup includes 7 types of device-exclusive lotion and 1 type from the LITE series.
MEGLY official online store: https://megly-jp.com/