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Eleven Gokurakuyu and RAKU SPA super sento locations team up with Sumikkogurashi from August 6 to 25, 2026, featuring themed baths, exclusive merchandise, collaboration menu items, and special events.
Reservations have opened for the Gugure! Kokkuri-san 15th Anniversary Online Lottery at Square Enix e-STORE and DMM Scratch, featuring newly illustrated acrylic panels, a mug, acrylic stands, stickers, and can badges.
Harvest Hill's popular water play spot, Splash Plaza, is now filled with over 3,500 rubber ducks for summer. Starting in August, the park also opens two hours earlier so visitors can beat the heat.
H&M is releasing a 16-sticker LINE collaboration set with character SHIBANBAN, free to download for anyone who adds the brand's LINE official account between July 21 and August 17, 2026, along with a welcome discount coupon.
Ahead of the Makuhari Beach Fireworks Festa on August 1, Hotel New Otani Makuhari is offering a room-view stay plan and a dinner-then-fireworks restaurant plan at Shell the Garden, with both options still available to book.
New merchandise featuring Asanagi Umi in her swimsuit version from the TV anime I Made Friends with the Second Prettiest Girl in My Class is now available for pre-order through the online shop CharaON!.
illusie300 is introducing an original Toy Story item series of everyday lifestyle goods, including insulated bags, pouches, and travel accessories, arriving in stages at stores nationwide from July 21, 2026.
A limited-quantity collaboration between Jellyfish Can't Swim in the Night and Village Vanguard has launched, featuring newly drawn illustrations created exclusively for this project. Pre-orders are open at the Village Vanguard Online Store from July 21 through August 9, 2026, with no restock or additional production planned.
Kajitsuya Cafe's three Tokyo locations are serving limited-quantity "White Peach Shaved Ice" and "White Peach Parfait" made with peaches from Yamanashi and Fukushima, alongside a new "Sweet Ripe Mango Shaved Ice," available through late August 2026.
From August 12 to 18, 2026, Sake Market Shinjuku will host a limited-time pop-up pairing 10 ice cream flavors with 100 varieties of sweet sake and 10 toppings, creating more than 10,000 possible combinations.
A stage devoted to the roughly 600-year-old comedic art of kyogen arrives at Roppongi Tricolore Theater this October and November, led by the young performer Mannojo Nomura.
New original merchandise for the TV anime Mermaid Melody Pichi Pichi Pitch, featuring specially drawn artwork themed around a moonlit mermaid serenade, will be sold at touring pop-up shops in Tokyo, Fukuoka, and Osaka, as well as online.