Discover insider tips, travel guides, and inspiring stories for your next adventure in Japan
Starbucks Japan is adding a new Ripe White Peach variety to its customizable My Fruits³ Frappuccino® lineup starting March 18, 2026, along with a new Fruit Mix base option.
Sumidaya, a long-established rice merchant founded in 1905, has opened a new experiential store in Asakusa where visitors can taste, learn about, and enjoy freshly milled rice using the shop's signature ancient milling technique.
The luxury writing instrument brand TACCIA is set to release a new fountain pen ink collection inspired by Katsushika Hokusai's iconic "Thirty-Six Views of Mount Fuji," featuring 8 colors drawn from the masterwork's vivid palette.
A new urban amusement center dedicated to crane games is opening at the entrance of Kabukicho in Shinjuku, becoming the third Taito Station location in the area.
Takano Fruit Tiara in Shinjuku offers a flower-inspired afternoon tea featuring strawberries and mango, paired with a 120-minute all-you-can-eat cut fruit buffet, running from April 1 to May 7, 2026.
A seasonal outdoor dining destination is coming to the hills of Fukuoka. THE GARDEN BRASSERIE at HILLTOP RESORT FUKUOKA will open for a limited time starting April 18, 2026, offering panoramic city views alongside BBQ and fusion buffet dining.
A national popup event tour for the TV anime Tokyo Revengers has been announced, visiting all 47 prefectures across Japan with region-exclusive Mikey character designs and collectible stamps.
Amvel has released TOUGHNESS Instant Pleats, a folding umbrella that uses shape-memory fiber technology to cut folding time in half — without the added weight of conventional PET panel designs.
Kyoto confectioner Wakuden has introduced two seasonal cherry blossom sweets for spring — Haru Shizuku and Yoru Sakura — available for a limited time through its online shop.
KADOKAWA's online lottery service Kujibikido is launching a Wind Breaker online lottery featuring new original illustrations with an "eating together" theme, available from March 24, 2026.
Yagai's long-loved Oyatsu Kalpas gets a practical upgrade with a new 34g stand pack featuring a resealable zipper, launching nationwide from March 23, 2026.
A special collaboration event between 17LIVE and the beloved LINE sticker character Mofupiyo is now underway, running from March 16 to 30, 2026, with exclusive gifts and limited prizes up for grabs.