THE ALLEY Launches Spring-Limited MOCHI SERIES Starting March 6

Published: February 26, 2026
THE ALLEY Launches Spring-Limited MOCHI SERIES Starting March 6

THE ALLEY is adding a new textural twist to spring with its MOCHI SERIES — a limited-time lineup of two smoothies centered on a "mochi cream" topping that blends the soft chew of mochi with a smooth, flowing cream.

MOCHI SERIES

The drinks are described as a new style of dessert smoothie: silky and melting on the palate, yet with a satisfying substance. The series concept is "YOU'RE SUCH A MOCHI TODAY" — a mood that's soft, gentle, and just a little carefree, meant to accompany a relaxed spring moment.

MOCHI Strawberry Milk Smoothie

A rich, smooth strawberry milk base is paired with a strawberry sauce containing real fruit pieces, then finished with a flowing mochi cream topping. The balance of sweet-tart flavor and creamy richness gives the drink a dessert-like satisfaction.

  • Size: M size
  • Price: ¥800 (tax included)
  • Temperature: Cold only

MOCHI Matcha & Kuromitsu Smoothie

MOCHI Matcha & Kuromitsu Smoothie

Fragrant matcha milk is layered with the mellow sweetness of kuromitsu (black sugar syrup), then topped with a melting mochi cream. Reminiscent of Japanese sweets, the drink is rich and smooth with a full, satisfying flavor.

  • Size: M size
  • Price: ¥770 (tax included)
  • Temperature: Cold only

Sales Overview

  • General sale: From Friday, March 6, 2026
  • App member early access: From Wednesday, March 4, 2026
  • Available at: THE ALLEY locations nationwide

For details, please contact individual stores.

Purchase Bonus

MOCHI SERIES Original Sticker

Customers who purchase either MOCHI SERIES drink will receive a MOCHI SERIES original sticker as a gift. The limited-edition novelty features a soft and charming "MOCHI character" design. Quantities are limited and the offer ends when supplies run out.