Nagano Prefecture is a nature-rich area surrounded by majestic mountains, offering beautiful landscapes throughout the four seasons. Notable tourist attractions include Matsumoto Castle, Kamikochi, and Hakuba Village, along with the charm of traditional hot spring culture and delicious Shinshu soba.
The Hakuba-OmachI area is blessed with the magnificent views of the Northern Alps and rich nature, offering outdoor activities throughout the four seasons. In addition, Hakuba Village features ski resorts that were once the stage for the Olympics, while Omachi City is home to a traditional hot spring culture, providing visitors with both relaxation and adventure.
Karuizawa is a beautiful summer resort located in Nagano Prefecture, Shinshu, offering rich nature and a refined resort culture. With historical churches, art museums, and outdoor activities, along with seasonal landscapes to enjoy, it provides visitors with a refreshing experience for the soul.
Nozawa Onsen is a beautiful hot spring area located in Nagano Prefecture, where traditional village charm and rich nature blend together. The hot spring town features many public baths, allowing visitors to relax while enjoying the seasonal landscapes, as well as experience delicious local cuisine and the culture of Shinshu.
Shirahone Onsen is a hidden hot spring surrounded by the beautiful nature of Nagano in the Shinshu region, characterized by its milky white water. The majestic mountains extend around it, allowing visitors to enjoy seasonal landscapes while experiencing a healing hot spring experience for both the mind and body.
Azumino Tea Kochouan introduces "Kahou Daifuku," a luxurious autumn confection featuring Nagano's premium grapes, Shine Muscat and Nagano Purple, wrapped in soft mochi for a jewel-like appearance.
To commemorate the 16th anniversary of Attack on Titan on September 9, 2025, a new merchandise project launches featuring 52 carefully selected illustrations, each with a unique serial number plate.
JUME BONSAI, a new bonsai brand by master bonsai artist Daisuke Mariko, has officially launched on September 8, 2025, proposing bonsai as artistic works that visualize moments where one feels "alive" despite being motionless.
KANMAKI, a 73-year-old foil manufacturer in Kyoto, has developed Kiraha, an innovative foil transfer sheet that allows anyone to create beautiful foil decorations simply by tracing with a ballpoint pen. The product is now available on Hobonichi Online Store as part of the Hobonichi Techo 2026 lineup.
![[Limited Time] Refreshing Autumn in a Cup: Warabi Mochi Drink Earl Grey Lemon Tea Debuts!](https://assets.hldycdn.com/cdn-cgi/image/format=webp,width=400,quality=75/445af0fa-6712-40a1-a051-954f38e449e2.jpeg)
Introducing a new drink perfect for the start of autumn - the "Warabi Mochi Drink Earl Grey Lemon Tea", available for a limited time starting September 7, 2025. Enjoy the refreshing and elegant taste perfect for this early autumn season.
Dandelion Chocolate Japan launches its Autumn Collection 2025, featuring maple cookies, coffee toffee, and seasonal café treats starting September 4th.
Fashion brand AIR TOKYO releases new Attack on Titan merchandise featuring iconic scenes from the anime, including stylish t-shirts and Survey Corps-inspired MA-1 jackets.
Four new adorable Doraemon lifestyle products are launching across Japan this September. These charming accessories and organizers bring the beloved blue cat's magic into everyday life, with pre-orders now available online and store releases beginning mid-September.
Arma Bianca launches two new K-On! merchandise items featuring the beloved Afterschool Tea Time band, including a functional cassette player and decorative big pennant.
A new Kirby-themed cosmetic compact featuring the beloved pink character riding his iconic Warp Star is now available for pre-order through Premium Bandai, priced at 5,940 yen.
Lotte will launch a special collaboration between Sanrio's beloved character Kuromi and the popular chocolate snack Koala's March, available exclusively online with original clear file bonus.
A revolutionary shake-and-drink canned Basque cheesecake launches Monday, September 8th, 2025, bringing authentic Basque region flavors to Japanese vending machines with a unique melting texture.
A new exclusive after-hours private viewing plan becomes available at Karuizawa Ando Museum for guests staying at "fufu Karuizawa Yoko no Kaze" and "fufu Kyukaruizawa Seiyou no Mori"
A new collection of premium bite-sized yokan has arrived at Kuzefuku Shoten stores. These elegant Japanese confections feature traditional techniques and carefully selected ingredients, perfect for seasonal greetings or business occasions.
Three new limited-edition nama chocolate flavors bring the essence of autumn to chocolate lovers, featuring rich chestnut, sweet potato, and nutty gianduja varieties.
Hokkaido's beloved chocolate maker ROYCE' introduces eight delightful Halloween-themed products, featuring pop-up surprise boxes, colorful character chocolates, and festive packaging perfect for the spooky season.
A new series of 12 adorable floating animal toys that make cute sounds when pressed will be available from early September 2025, perfect for festivals and events.
Two new soft vinyl figures from the popular anime series Dandadan are now available for pre-order from MegaHouse. The Dover Demon and Chikichita figures capture the occult atmosphere of the series.
Special holographic posters featuring the beloved Doraemon are now available to celebrate his birthday on September 3rd. The first edition includes three designs with premium hologram foil finishing.
A new 1/7 scale figure featuring Hatsune Miku in Wing Gundam Zero EW design from the Gundam 45th Anniversary collaboration project will be released in June 2026.
Adorable snowman-style trading plushies featuring popular Jujutsu Kaisen characters are now available for pre-order, with seven different designs including two secret characters.
Lovisia releases a new Pokemon lip balm collection featuring Pikachu, Gengar, Eevee, Snorlax and four new characters in stylish pastel packaging perfect for all ages.
Popular San-X characters including Rilakkuma, Sumikko Gurashi, and Tarepanda are featured on limited edition Morinaga Biscuit packaging, complete with DIY craft activities and special campaign prizes.
Seven-Eleven Japan launches a new almond tofu-flavored version of their popular Shirokuma shaved ice dessert, available nationwide starting September 2, 2025, in limited quantities.
A new health-conscious dessert "Tofu Stick" made primarily from tofu will be released nationwide from September 10, 2025, offering plant-based protein in an indulgent treat.
New limited-edition Coconut Sable Mini features strawberry tea latte flavor, combining Earl Grey aroma with sweet-tangy strawberry in chocolate coating.
Starting September 1, 2025, Hakuba Norikura Onsen Ski Resort will offer a joint season pass with neighboring Hakuba Cortina Ski Resort, plus expanded heli-skiing tours and facility improvements.
Popular battle royale game "Knives Out" announces a special collaboration with anime "KonoSuba" featuring exclusive character skins, special items, and campaign events from August 31 to September 20, 2025.
The first storybook featuring the adorable ghost character Obakenu, beloved by elementary school children, has been released. This colorful book includes three original stories, psychological tests, fortune telling, and four-panel comics.
The popular Oreo Strawberry Cream flavor is now available in a convenient 24-piece family pack format, offering great value for families and sharing.
The popular "Kimetsu Cans" from the 2020 Demon Slayer x DyDo Drinco collaboration are now available as miniature charms in Gashapon machines nationwide.
New Fushigi Yugi Ichigeki Collection featuring 75mm matte can badges with original artwork by manga creator Watase Yuu launches September 27, 2025 at retailers nationwide.
KURAND launches a special collaboration mead tasting set featuring three varieties of honey wine inspired by the popular manga Moyasimon, available for purchase starting August 28th.
New autumn-winter wear featuring Nishimura Yuji's unique illustrations of beloved Sanrio characters, plus relaunch of popular accessories from the first collaboration. Available at Don Quijote and Apita stores nationwide starting August 30.
A new collaboration between SEGA's beloved Sonic the Hedgehog and Sanrio's popular characters brings super-cute plushies and mascots to fans worldwide, launching November 2025.
The popular DIY craft kit series Tukurundesu® announces 10 new Sanrio character collaboration items, including miniature houses and wood puzzles featuring Hello Kitty, My Melody, and more beloved characters.
New merchandise featuring Ultraseven, Ultraman Zero, and Ultraman Z will be available at TSUBURAYA CONVENTION 2025 and general retail stores starting November 2025.
Three new merchandise items from the popular anime Cute High Earth Defense Club HAIKARA! are now available, featuring blind-packaged can badges, acrylic hair ties, and acrylic keychains with 8 different designs each.
Azumaker introduces new Dr.STONE die-cut stickers featuring 7 popular characters, available exclusively at CharaON! online shop for ¥550 each, releasing October 31, 2025.
Marui Zoukei Furniture Industry introduces ENGI-BAKO, a revolutionary irori table combining 80 years of traditional Japanese craftsmanship with modern convenience for camping, dining, and outdoor activities.
Nitori has released an adorable dorayaki-shaped cushion with incredibly realistic appearance and soft mochi-like texture, now available at select stores and online.
This is CHIFFON CAKE introduces a new caramel flavor of their popular cassata sandwich series, featuring deep caramel taste with pistachios and walnuts
Trading Monyumo plushies featuring characters from the popular anime Jujutsu Kaisen's 'Hidden Inventory/Premature Death' arc are now available for pre-order. The collection includes 10 varieties with 8 regular designs and 2 secret designs, scheduled for release in late August 2025.
Lotte's new chestnut-flavored Nama Choco Pie will be available nationwide on September 1, 2025, featuring autumn flavors in an easy-to-eat chilled dessert format.
Hello! This is Sekino from the Holiday Travel editorial team! Following up from last time, today I'd like to introduce another one of my favorite snacks.
Hello! This is Sekino from the Holiday Travel editorial team! Today I'd like to introduce my favorite snack ❤️
Sep. 3, 2024 Hello! This is the Holiday Travel Editor. This time, we’re excited to introduce our popular service—“ 1 Hour Private...
Jun. 16, 2024 Hello, this is the Holiday Travel editorial team! Today we feature the staff of Holiday Travel! We hope to share...
If you are sightseeing, you would want to include things in your itinerary that can only be seen or experienced during that specific time of year, right? This time, we introduce the conditions, events, and recommended spots in “Nagano Prefecture” in September for those who are interested. *Please note that the dates of the events […]
When you plan a trip, you often want to include experiences or sights that are unique to the season. This article is for those who are interested in what Nagano Prefecture has to offer in October, including events, recommended spots, and more. Please note that the dates for the events mentioned may change. Check the […]
When sightseeing, you want to include things in your itinerary that you can only see or experience during that specific time, right? This time, we will introduce the situation, events, and recommended spots in Nagano Prefecture in February for those who are looking for such experiences. *Please note that the dates of the events introduced […]
If you’re traveling, you’ll want to include things in your itinerary that you can only see or experience during that specific time. This time, we will introduce the situation, events, and recommended spots in Nagano Prefecture in March for those who are interested. *The events introduced may be subject to schedule changes. Please check the […]
When traveling, you want to include experiences and sights that are unique to that specific time of year, right? This time, we will introduce the November events, recommended spots, and the overall situation in Nagano Prefecture for those who are interested. *Please note that the dates of the events introduced may change. Please check the […]
If you’re going sightseeing, you naturally want to include things in your itinerary that you can only see or experience during that specific time. This time, we will introduce the situation, events, and recommended spots in Nagano Prefecture in December for those who are interested. Please note that the event schedules introduced may change. Please […]
If you’re planning to go sightseeing, you probably want to include things in your itinerary that you can only see or experience during that specific time of year. In this article, we’ll introduce the situation, events, and recommended spots for January in Nagano Prefecture for those looking for unique experiences. Please note that the dates […]
Overview and Storyline Basic Information “Suzume no Tojimari” is a film directed by Makoto Shinkai, released on November 11, 2022. Makoto Shinkai has captivated audiences worldwide with his previous works like “Your Name.” and “Weathering with You.” This film also showcases his meticulous direction and beautiful visual aesthetics. The main cast includes Nanoka Hara, who […]
Summary This time, a day trip to Shinanomachi in Nagano Prefecture to enjoy local cuisine and nature! Shinanomachi can be reached by train from Tokyo in 2 hours and 20 minutes, so it can be enjoyed as a day trip ✨ The water, vegetables, and rice are delicious, and most importantly, the air is delicious! […]
Japanese castles attract a great deal of attention both in Japan and abroad for their history and their grandeur and beauty. This article introduces 11 of the many famous castles located throughout Japan. We recommend visiting them when you travel to Japan to enjoy learning about each castle’s historical role and background, and experience the […]
Summary This time we went to Shinanomachi, Nagano Prefecture: ‼️ Relax from the core with a luxurious time in a private sauna in the snowy wilderness! ❄️☺️ Then, after staying at a pension that will fill your heart and stomach, get up early on the second day and go wakasagi fishing ❕🐟. I enjoyed fishing […]
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