Allbirds, known for using environmentally friendly natural materials like merino wool, organic cotton, and eucalyptus-derived fibers, is launching limited-time pop-up stores at OSHMAN'S sports lifestyle stores in Hyogo and Okinawa. This marks the brand's first-ever entry into both prefectures.
Since 2024, Allbirds has been opening pop-up stores across Japan like migrating birds, bringing comfortable footwear and sustainable options to customers nationwide. The brand continues to receive positive feedback about the comfort of its shoes at each location.
Pop-Up Store Details
OSHMAN'S Hankyu Nishinomiya Gardens Store
Address: Hankyu Nishinomiya Gardens Main Building 3F East Mall, 14-2 Takamatsu-cho, Nishinomiya City, Hyogo Prefecture 663-8204
Duration: January 23, 2026 (Friday) to February 16, 2026 (Monday)
Hours: 10:00 AM to 8:00 PM
OSHMAN'S Urasoe PARCO CITY Store
Address: Urasoe PARCO CITY 3F, 3-1-1 Nishisu, Urasoe City, Okinawa Prefecture 901-2123
Duration: February 6, 2026 (Friday) to March 5, 2026 (Thursday)
Hours: 10:00 AM to 10:00 PM
Tree Runner NZ / Blizzard×Blizzard Sole
Featured Products
The pop-up stores will showcase popular staple products alongside new items from the 2026 Spring/Summer Collection. Product lineups have been carefully curated to meet the needs of customers in each region.
The natural materials used in Allbirds shoes provide exceptional breathability, lightness, and flexible comfort—perfect for spring outings and travel. Visitors are encouraged to experience the difference in-store.
About Carbon Footprint
Carbon footprint refers to the kg CO₂e emitted during a product's manufacturing process. It converts the emissions of various greenhouse gases into CO₂ equivalents.
Since April 2020, Allbirds has displayed carbon footprints on all products. The brand aims for zero emissions in the manufacturing process and strives to make carbon footprint labeling as commonplace as calorie labels on food.
Learn more about Allbirds' carbon footprint initiative
About Allbirds
Allbirds was born in San Francisco in 2016 through the unique partnership of Tim Brown, a former New Zealand national soccer player, and Joey Zwillinger, a biotechnology expert.
Questioning traditional shoe manufacturing with large logos, flashy colors, and chemical materials, they focused on merino wool from Tim's home country of New Zealand. Believing in the potential of quality merino wool, Tim teamed up with Joey to create Allbirds—a brand combining comfort, sustainability, and simple design.
Their signature "Wool Runners" feature high-quality merino wool that gently wraps around feet. Beyond their comfort with excellent insulation, breathability, and odor resistance, the shoes incorporate recycled polyester in the laces, castor oil in the insoles, and SweetFoam® made from sugarcane in the soles—all designed to reduce carbon footprint. The added convenience of machine washability resonated with consumers. The brand gained support in Silicon Valley, home to cutting-edge technology, and attracted investment from environmental activist and Academy Award winner Leonardo DiCaprio, spreading its reputation worldwide.
The brand has since expanded with the "Tree" series featuring breathable mesh structures made from eucalyptus fiber, and the "Plant" series using 100% plant-based leather. Allbirds continues to develop sustainable and innovative materials, delivering products that consider environmental impact—exactly what modern society needs.
Allbirds Store Locations
Allbirds Harajuku
Address: Harajuku Jingu no Mori Building 1F, 1-14-34 Jingumae, Shibuya-ku, Tokyo
Phone: 03-6804-6827
Hours: 10:00 AM to 7:00 PM (irregular holidays)
Allbirds Marunouchi
Address: Shin-Kokusai Building 1F 105, 3-4-1 Marunouchi, Chiyoda-ku, Tokyo
Phone: 03-6812-2580
Hours: 11:00 AM to 8:00 PM (10:00 AM to 7:00 PM on Sundays and holidays; irregular holidays)
Allbirds Osaka
Address: Grand Front Osaka South Building 4F, 4-20 Ofuka-cho, Kita-ku, Osaka
Phone: 06-6487-8841
Hours: 11:00 AM to 9:00 PM (irregular holidays)
Allbirds Canal City Hakata
Address: Canal City OPA 3F, 1-2-22 Sumiyoshi, Hakata-ku, Fukuoka
Phone: 092-263-2132
Hours: 10:00 AM to 9:00 PM (irregular holidays)
